1.

Match the items of List I with the items of List II and choose the correct answer from the code given below.List IList II(a) Mobile defense(i) Occupying the most desirable position in consumers’ minds, making the brand almost impregnable(b) Contraction defense(ii) The leader stretches its domain over new territories through market broadening and market diversification(c) Position defense(iii) Large companies gave up weaker markets and reassign resources to stronger ones.

A. (a) - (ii), (b) – (i), (c) – (iii)
B. (a) – (i), (b) – (ii), (c) – (iii)
C. (a) – (ii), (b) – (iii), (c) – (i)
D. (a) – (i), (b) – (iii), (c) – (ii)
Answer» D. (a) – (i), (b) – (iii), (c) – (ii)


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