The impact of cost reduction on profits is much larger than the impact of increased

sales. 43. _______ considers how your organization competes and is an essential

In many industries,traditional intermediaries are dropping by the wayside because of changes in and the growth of .marketing.

franchise structure;independent

federal laws;business-to business

A Channel consisting of one or more independent producers, wholesalers or retailers that are seeking to maximize their own profits even at the expense of profits for the channel as a whole is a

vertical distribution structure

conventional distribution channel

A distinguishing feature of a contractual VMS is that coordination and conflict management among the independent members of the channel are attained through .

limited liability corporations.

A corporate VMS has the advantage of controlling the entire distribution chain under

a profit-maximizing strategic plan

Which of the following should be the first step in designing a marketing channel?

identifying what consumers want from the channel

Which type of product might require a more direct marketing channel to avoid delays and too much handling?

products in their maturity stage

Most companies practice strong PRM to forge long-term relationships with channel members.what does PRM stands for?

potential relationship management

partner relationship management

potential relationship management

primary relationship management

Smart companies coordinate their logistics strategies and forge strong partnership with suppliers and customers to improve customer service and reduce channel cost through

cross functional,cross-company teams

Today , a growing number of firms now outsource some or all of their logistics to ..

third-party logistics providers

To control cost and output was the survival of the firm in the competitive market due to their price based competitive capacity, this was the objective in era of logistic evolution.

fully internally integrated business function era (1980s)

independent business function era (till 1950)

limited internally integrated business function era (1960-70)

fully internally integrated business function era (1980s)

externally integrated business function era (1990s)

In the evolution of logistics ,the objective of maximize the profit by a corresponding maximization of sales was the objective in ..stage.

limited internally integrated business function era (1960-70)

independent business function era (till 1950)

limited internally integrated business function era (1960-70)

fully internally integrated business function era (1980s)

externally integrated business function era (1990s)

The overall performance of corporate enterprises in terms of increased productivity ,profitability, and market share were the out put in ..stage of logistic evolution.

externally integrated business function era (1990s)

independent business function era (till 1950)

limited internally integrated business function era (1960-70)

fully internally integrated business function era (1980s)

externally integrated business function era (1990s)

.. process in supply chain includes all activities necessary for managing the product flow through the manufacturing facilities and for obtaining ,implementing and managing flexibility.

customer relationship management

A recent consumer survey conducted for a car dealership indicates that, when buying a car, customers are primarily concerned with the salesperson's ability to explain the car's features, the salesperson's friendliness, and the dealer's honesty. The dealership should be especially concerned with which dimensions of service quality?

competence, courtesy, and security

communication, courtesy, and credibility

competence, courtesy, and security

competence, responsiveness, and reliability

communication, responsiveness, and reliability

Which of the following has been the main driver to the globalization of business?

the higher standards of living in the u.s. and europe

the increasing ethnic diversity within countries

Costs of dissatisfaction, repair costs, and warranty costs are elements of cost in the

iso 9000 quality cost calculator

The total of all outputs produced by the transformation process divided by the total of the inputs is

greater in manufacturing than in services

defined only for manufacturing firms

113 + Mcqs in Emerging Trends in Management in Bachelor of Business Administration (BBA) Page 1 McqOptions

1.	The impact of cost reduction on profits is much larger than the impact of increased
A.	innovation.
B.	production.
C.	information.
D.	sales. 43. _______ considers how your organization competes and is an essential
Answer» E.

Discussion

2.	In many industries,traditional intermediaries are dropping by the wayside because of changes in and the growth of .marketing.
A.	technology;direct and online
B.	franchise structure;independent
C.	federal laws;business-to business
D.	state and local laws;target
Answer» B. franchise structure;independent

Discussion

3.	When suppliers, distributors, and customers partner with each other to improve performance of the entire system, they are participating in a ..
A.	supply and demand chain
B.	supply chain
C.	channel of distribution
D.	value delivery network
Answer» E.

Discussion

4.	From the economic system spoint of view ,the role of marketing intermediaries is to transform the assortment of products made by producers in to the assortment of products wanted by .
A.	consumers
B.	distributors.
C.	marketers
D.	manufacturers
Answer» B. distributors.

Discussion

5.	In marketing terms, we say that the number of intermediary levels indicates the of a channel.
A.	complexity
B.	length
C.	involvement
D.	width
Answer» C. involvement

Discussion

6.	Which of the following is not a key function that intermediaries play in completing transactions?
A.	negotiation
B.	information
C.	negotiation
D.	financing
Answer» E.

Discussion

7.	An advantage of a channel of distribution over selling direct to consumers is that each channel member plays a .in the channel.
A.	disciplinary role
B.	decisional role
C.	specialized role
D.	time saving part
Answer» D. time saving part

Discussion

8.	A Channel consisting of one or more independent producers, wholesalers or retailers that are seeking to maximize their own profits even at the expense of profits for the channel as a whole is a
A.	vertical distribution structure
B.	vertical marketing system
C.	conventional distribution channel
D.	independent channel allocation
Answer» D. independent channel allocation

Discussion

9.	A distinguishing feature of a contractual VMS is that coordination and conflict management among the independent members of the channel are attained through .
A.	contractual agreements
B.	working partnerships
C.	oral agreements
D.	limited liability corporations.
Answer» B. working partnerships

Discussion

10.	A corporate VMS has the advantage of controlling the entire distribution chain under
A.	single ownership
B.	a profit-maximizing strategic plan
C.	a few intermediaries
D.	mass distribution
Answer» B. a profit-maximizing strategic plan

Discussion

11.	The major disadvantage of a multichannel system is that it is harder to control and it can generate
A.	fewer domestic sales
B.	less net profit
C.	declining employee morale
D.	greater conflict
Answer» E.

Discussion

12.	Which of the following should be the first step in designing a marketing channel?
A.	identifying what consumers want from the channel
B.	evaluating intermediaries
C.	analyzing channel alternatives
D.	identifying channel objectives
Answer» B. evaluating intermediaries

Discussion

13.	Sometimes a producer chooses only a few dealers in a territory to distribute its products or services.Generally these dealers are given a right to ..
A.	corporate
B.	administered
C.	intensive
D.	exclusive.
Answer» E.

Discussion

14.	Which type of product might require a more direct marketing channel to avoid delays and too much handling?
A.	products in their maturity stage
B.	perishable products
C.	high-priced products
D.	lower-priced products
Answer» C. high-priced products

Discussion

15.	It is common for international marketers to . their channel strategies for each country.
A.	adapt
B.	seek approval for
C.	restrict
D.	extend
Answer» B. seek approval for

Discussion

16.	Channel members should be evaluated using all of the following criteria except which one?
A.	control
B.	economic factors
C.	adaptive criteria
D.	channel leadership
Answer» E.

Discussion

17.	Marketing channel management calls for selecting, managing, , and evaluating channel members over time.
A.	reinstating
B.	motivating
C.	reducing conflict
D.	reducing waste
Answer» C. reducing conflict

Discussion

18.	Most companies practice strong PRM to forge long-term relationships with channel members.what does PRM stands for?
A.	personal roster maintenance
B.	partner relationship management
C.	potential relationship management
D.	primary relationship management
Answer» C. potential relationship management

Discussion

19.	is the task of buying goods of right quality, in the right quantities, at the right time and at the right price.
A.	supplying
B.	purchasing
C.	scrutinizing
D.	none
Answer» C. scrutinizing

Discussion

20.	Smart companies coordinate their logistics strategies and forge strong partnership with suppliers and customers to improve customer service and reduce channel cost through
A.	cross-company teams
B.	partnering
C.	segregated departmentalization
D.	cross functional,cross-company teams
Answer» E.

Discussion

21.	An effective .process in supply chain requires integration of firms manufacturing ,logistics and marketing plans.
A.	crm
B.	customer service management
C.	order fulfillment
D.	demand management
Answer» D. demand management

Discussion

22.	.. objective in logistics ensure a proper balance between total logistic cost and a desired level of customer service performance.
A.	right value
B.	right information
C.	right quality
D.	right cost trade-offs
Answer» E.

Discussion

23.	The gift of logistics system is the same level of customer service can be maintained with a
A.	higher inventory
B.	lower inventory
C.	total inventory
D.	valued inventory
Answer» C. total inventory

Discussion

24.	Today , a growing number of firms now outsource some or all of their logistics to ..
A.	disintermediaries
B.	competitors
C.	cross-functional teams
D.	third-party logistics providers
Answer» E.

Discussion

25.	Logistics activities provide the bridge between production and market locations that are separated by ..and ..
A.	place and product
B.	time and distance
C.	process and programme
D.	product and distance
Answer» C. process and programme

Discussion

26.	and physical distribution are the two major operations of logistics.
A.	supply chain management
B.	materials management
C.	logistics management
D.	none
Answer» C. logistics management

Discussion

27.	logistics function ensures timely availability of semi processed materials and components inventory to support the production schedule.
A.	procurement function
B.	production function
C.	physical distribution function
D.	material management function
Answer» C. physical distribution function

Discussion

28.	..system in logistic management refers to a set of activities concerned with storage and flow of all materials,information and control system in a cost-efficient manner.
A.	operating
B.	physical
C.	integrated
D.	distribution
Answer» D. distribution

Discussion

29.	To control cost and output was the survival of the firm in the competitive market due to their price based competitive capacity, this was the objective in era of logistic evolution.
A.	independent business function era (till 1950)
B.	limited internally integrated business function era (1960-70)
C.	fully internally integrated business function era (1980s)
D.	externally integrated business function era (1990s)
Answer» C. fully internally integrated business function era (1980s)

Discussion

30.	Proper definition and communication of logistics objective are prerequisites for the development,implementation,administration,and control of logistic system design.
A.	strategic
B.	operational
C.	managerial
D.	technical
Answer» C. managerial

Discussion

31.	of a logistic system design taking in to consideration all the costs of the integrated system.
A.	inventory anlysis
B.	production analysis
C.	benefit analysis
D.	total cost analysis
Answer» E.

Discussion

32.	In the evolution of logistics ,the objective of maximize the profit by a corresponding maximization of sales was the objective in ..stage.
A.	independent business function era (till 1950)
B.	limited internally integrated business function era (1960-70)
C.	fully internally integrated business function era (1980s)
D.	externally integrated business function era (1990s)
Answer» B. limited internally integrated business function era (1960-70)

Discussion

33.	The overall performance of corporate enterprises in terms of increased productivity ,profitability, and market share were the out put in ..stage of logistic evolution.
A.	independent business function era (till 1950)
B.	limited internally integrated business function era (1960-70)
C.	fully internally integrated business function era (1980s)
D.	externally integrated business function era (1990s)
Answer» D. externally integrated business function era (1990s)

Discussion

34.	..technical report (1981)defines logistics as the science of planning and carrying out the movement and maintenance of forces.
A.	japan air force
B.	indian air force
C.	briton ait force
D.	us air force
Answer» E.

Discussion

35.	Integration of business economics and strategic planning has given rise to a new area of study called__________.
A.	micro economics
B.	corporate economics
C.	macro economics
D.	managerial economics
Answer» C. macro economics

Discussion

36.	After defining corporate vision, the next step in strategic planning process is .
A.	corporate vision
B.	logistic strategic analysis
C.	logistic planning
D.	managing change
Answer» C. logistic planning

Discussion

37.	The managing change by developing a cohesive environment in the organization is included in .stage of strategic planning process.
A.	corporate vision
B.	logistic strategic analysis
C.	logistic planning
D.	managing change
Answer» E.

Discussion

38.	.. process in supply chain includes all activities necessary for managing the product flow through the manufacturing facilities and for obtaining ,implementing and managing flexibility.
A.	manufacturing flow management
B.	customer relationship management
C.	customer service management
D.	demand management
Answer» B. customer relationship management

Discussion

39.	A recent consumer survey conducted for a car dealership indicates that, when buying a car, customers are primarily concerned with the salesperson's ability to explain the car's features, the salesperson's friendliness, and the dealer's honesty. The dealership should be especially concerned with which dimensions of service quality?
A.	communication, courtesy, and credibility
B.	competence, courtesy, and security
C.	competence, responsiveness, and reliability
D.	communication, responsiveness, and reliability
Answer» B. competence, courtesy, and security

Discussion

40.	At level ,the CRM process provides the framework for managing relationships with customers .
A.	operational
B.	strategic
C.	functional
D.	activity
Answer» C. functional

Discussion

41.	Which of the following has been the main driver to the globalization of business?
A.	the higher standards of living in the u.s. and europe
B.	technology
C.	the nafta trade agreement
D.	the increasing ethnic diversity within countries
Answer» C. the nafta trade agreement

Discussion

42.	In CRM customer teams tailor to meet the needs of key accounts and segments of other customers.
A.	product and service agreements
B.	plan service agreements
C.	policy service agreements
D.	promotion service agreements
Answer» B. plan service agreements

Discussion

43.	Costs of dissatisfaction, repair costs, and warranty costs are elements of cost in the
A.	taguchi loss function
B.	pareto chart
C.	iso 9000 quality cost calculator
D.	process chart
Answer» B. pareto chart

Discussion

44.	Third party service providers are going for collaborations, mainly with consultancies and technology providers .This evolution in supply chain outsourcing is called .
A.	3pls
B.	4pls
C.	outsourcing
D.	amalgamation
Answer» C. outsourcing

Discussion

45.	The Globel Supply Chain Form identified key process that make up the core of supply chain management.
A.	five
B.	six
C.	seven
D.	eight
Answer» E.

Discussion

46.	The total of all outputs produced by the transformation process divided by the total of the inputs is
A.	utilization
B.	greater in manufacturing than in services
C.	defined only for manufacturing firms
D.	multi-factor productivity
Answer» E.

Discussion

47.	Who among the following is associated with contributions to quality control in operations management?
A.	charles babbage
B.	henry ford
C.	frank gilbreth
D.	w. edwards deming
Answer» E.

Discussion

48.	In order to build quality in the culture, a ..is established to provide overall direction.It is the driver for the TQM engine.
A.	quality council
B.	quality method
C.	quality system
D.	quality circles
Answer» B. quality method

Discussion

49.	Gibson Valves produces cast bronze valves on an assembly line. If 1600 valves are produced in an 8-hour shift, the productivity of the line is
A.	2 valves/hr
B.	40 valves/hr
C.	80 valves/hr
D.	200 valves/hr
Answer» E.

Discussion

50.	.. happens in manufacturing when information about consumer demand for any product becomes increasingly distorted as it moves upstream in the manufacturing process.
A.	information effect
B.	bullwhip effect
C.	supply effect
D.	demand effect
Answer» C. supply effect

Discussion

Explore topic-wise MCQs in Bachelor of Business Administration (BBA).

The impact of cost reduction on profits is much larger than the impact of increased

In many industries,traditional intermediaries are dropping by the wayside because of changes in and the growth of .marketing.

When suppliers, distributors, and customers partner with each other to improve performance of the entire system, they are participating in a ..

From the economic system spoint of view ,the role of marketing intermediaries is to transform the assortment of products made by producers in to the assortment of products wanted by .

In marketing terms, we say that the number of intermediary levels indicates the of a channel.

Which of the following is not a key function that intermediaries play in completing transactions?

An advantage of a channel of distribution over selling direct to consumers is that each channel member plays a .in the channel.

A Channel consisting of one or more independent producers, wholesalers or retailers that are seeking to maximize their own profits even at the expense of profits for the channel as a whole is a

A distinguishing feature of a contractual VMS is that coordination and conflict management among the independent members of the channel are attained through .

A corporate VMS has the advantage of controlling the entire distribution chain under

The major disadvantage of a multichannel system is that it is harder to control and it can generate

Which of the following should be the first step in designing a marketing channel?

Sometimes a producer chooses only a few dealers in a territory to distribute its products or services.Generally these dealers are given a right to ..

Which type of product might require a more direct marketing channel to avoid delays and too much handling?

It is common for international marketers to . their channel strategies for each country.

Channel members should be evaluated using all of the following criteria except which one?

Marketing channel management calls for selecting, managing, , and evaluating channel members over time.

Most companies practice strong PRM to forge long-term relationships with channel members.what does PRM stands for?

is the task of buying goods of right quality, in the right quantities, at the right time and at the right price.

Smart companies coordinate their logistics strategies and forge strong partnership with suppliers and customers to improve customer service and reduce channel cost through

An effective .process in supply chain requires integration of firms manufacturing ,logistics and marketing plans.

.. objective in logistics ensure a proper balance between total logistic cost and a desired level of customer service performance.

The gift of logistics system is the same level of customer service can be maintained with a

Today , a growing number of firms now outsource some or all of their logistics to ..

Logistics activities provide the bridge between production and market locations that are separated by ..and ..

and physical distribution are the two major operations of logistics.

logistics function ensures timely availability of semi processed materials and components inventory to support the production schedule.

..system in logistic management refers to a set of activities concerned with storage and flow of all materials,information and control system in a cost-efficient manner.

To control cost and output was the survival of the firm in the competitive market due to their price based competitive capacity, this was the objective in era of logistic evolution.

Proper definition and communication of logistics objective are prerequisites for the development,implementation,administration,and control of logistic system design.

of a logistic system design taking in to consideration all the costs of the integrated system.

In the evolution of logistics ,the objective of maximize the profit by a corresponding maximization of sales was the objective in ..stage.

The overall performance of corporate enterprises in terms of increased productivity ,profitability, and market share were the out put in ..stage of logistic evolution.

..technical report (1981)defines logistics as the science of planning and carrying out the movement and maintenance of forces.

Integration of business economics and strategic planning has given rise to a new area of study called__________.

After defining corporate vision, the next step in strategic planning process is .

The managing change by developing a cohesive environment in the organization is included in .stage of strategic planning process.

.. process in supply chain includes all activities necessary for managing the product flow through the manufacturing facilities and for obtaining ,implementing and managing flexibility.

At level ,the CRM process provides the framework for managing relationships with customers .

Which of the following has been the main driver to the globalization of business?

In CRM customer teams tailor to meet the needs of key accounts and segments of other customers.

Costs of dissatisfaction, repair costs, and warranty costs are elements of cost in the

Third party service providers are going for collaborations, mainly with consultancies and technology providers .This evolution in supply chain outsourcing is called .

The Globel Supply Chain Form identified key process that make up the core of supply chain management.

The total of all outputs produced by the transformation process divided by the total of the inputs is

Who among the following is associated with contributions to quality control in operations management?

In order to build quality in the culture, a ..is established to provide overall direction.It is the driver for the TQM engine.

Gibson Valves produces cast bronze valves on an assembly line. If 1600 valves are produced in an 8-hour shift, the productivity of the line is

.. happens in manufacturing when information about consumer demand for any product becomes increasingly distorted as it moves upstream in the manufacturing process.