MCQOPTIONS
 Saved Bookmarks
				| 1. | 
                                    Single distinguish feature among a product name and a brand mark is that a product name is | 
                            
| A. | identifies only one item in product mix | 
| B. | consists of words | 
| C. | creates customer loyalty | 
| D. | implies an organization's name | 
| Answer» C. creates customer loyalty | |