Which of the following is NOT a requirement for setting advertisingobj – McqOptions

MCQOPTIONS

1.	Which of the following is NOT a requirement for setting advertisingobjectives?
A.	objectives must specify the amount of change.
B.	objectives must be realistic.
C.	objectives must be stated in terms of profits.
D.	objectives must be clear and in writing.
Answer» D. objectives must be clear and in writing.

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