The stage of the business buying process where the buyer describes the characteristics and quantity of the needed item is called:

The stage of the business buying process where the buyer describes the

1.	The stage of the business buying process where the buyer describes the characteristics and quantity of the needed item is called:
A.	problem recognition.
B.	general need description. .
C.	product specification.
D.	proposal solicitation.
Answer» C. product specification.

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The stage of the business buying process where the buyer describes the characteristics and quantity of the needed item is called:

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