That business markets have more buyers involved in the purchase decision is evidence of which of the following characteristic differences between business and consumer markets?

the nature of the buying unit .

type of decision process itself

That business markets have more buyers involved in the purchase decisi

1.	That business markets have more buyers involved in the purchase decision is evidence of which of the following characteristic differences between business and consumer markets?
A.	market structure and demand
B.	the nature of the buying unit .
C.	types of decisions made
D.	type of decision process itself
Answer» C. types of decisions made

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That business markets have more buyers involved in the purchase decision is evidence of which of the following characteristic differences between business and consumer markets?

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