Generally, the consumer’s purchase decision will be to buy the most – McqOptions

MCQOPTIONS

1.	Generally, the consumer’s purchase decision will be to buy the most preferred brand, but twofactors can come between the purchase intention and the purchase decision. What is one of these factors?
A.	post purchase behaviour.
B.	attitude of others. .
C.	cognitive dissonance.
D.	habitual buying behaviour.
Answer» C. cognitive dissonance.

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