Do studies suggest that price is more likely to be used as a cue to qu – McqOptions

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1.	Do studies suggest that price is more likely to be used as a cue to quality under the following conditions?
A.	When alternatives are of bad products
B.	When the company new to the market
C.	When a price is the primary differential information available
D.	When a customer does not have knowledge
Answer» D. When a customer does not have knowledge

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