MCQOPTIONS
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| 1. |
The perishability-related strategy that may sometimes be associated with consumer feelings that the service firm may be attempting to distance itself from consumers is: |
| A. | The use of reservation systems |
| B. | Training public contact personnel |
| C. | The use of third-parties to conduct service transactions |
| D. | Increasing the amount of consumer participation |
| Answer» C. The use of third-parties to conduct service transactions | |