1.

Arrange the following steps of marketing process in proper sequence (A) Construct an integrated marketing programme that delivers superior value(B) Capture value from customers to create profits and customer equity(C) Understand the market place and customer needs and wants(D) Engage customers. build profitable relationships. and create customer delight(E) Design a customer value-driven marketing strategy Choose the correct answer from the options given below:

A. (C), (A), (E), (D), (B)
B. (B), (E), (A), (C), (D)
C. (D), (A), (B), (C), (E)
D. (C), (E), (A), (D), (B)
Answer» E.


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