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This section includes 170 Mcqs, each offering curated multiple-choice questions to sharpen your Active Filter Circuits knowledge and support exam preparation. Choose a topic below to get started.
| 101. |
When you have a big story with a lot of elements, its best to use ___________________ to plan your story. |
| A. | The Lead Sentence |
| B. | The Inverted Pyramid |
| C. | The Maestro Method |
| D. | The Five News Values |
| Answer» D. The Five News Values | |
| 102. |
An important Element of a radio Ad is |
| A. | The voice quality of the speaker |
| B. | Set Design |
| C. | Costumes |
| D. | Production |
| Answer» B. Set Design | |
| 103. |
A transparent box at the payment counter where the retailer stocks his chocolates, might urge a customer to buy a chocolate.... |
| A. | Outdoor Advertising |
| B. | Point of Purchase Display |
| C. | print ad |
| D. | Product placements |
| Answer» C. print ad | |
| 104. |
An important part of creative strategy is determining the central theme that will become the __________of the ad campaign. |
| A. | Major selling idea |
| B. | Big Idea |
| C. | USP |
| D. | Brand Identity |
| Answer» B. Big Idea | |
| 105. |
Creative people: |
| A. | work hard |
| B. | work hard and continually to improve ideas and solutions, by making gradual alterations and refinements to their works |
| C. | work hard and continually to improve ideas and solutions |
| D. | work hard and continually to improve ideas and solutions, by making gradual |
| Answer» C. work hard and continually to improve ideas and solutions | |
| 106. |
Those who profess to be right-brain thinkers |
| A. | Might feel that they have strong math and logic skills |
| B. | Feel that their talents are more on the creative side of things. |
| C. | They are No brainer |
| D. | They have Low IQ |
| Answer» C. They are No brainer | |
| 107. |
USP means: |
| A. | Unique selling proposition |
| B. | Unique selling preposition |
| C. | Unique selling position |
| D. | Unique selling portion |
| Answer» B. Unique selling preposition | |
| 108. |
“Open Happiness “is slogan of: __ |
| A. | Coca-Cola |
| B. | Pepsi |
| C. | Limca |
| D. | Mountain dew |
| Answer» B. Pepsi | |
| 109. |
Which of these are NOT elements used in the Maestro Method? |
| A. | Infographics and Interviews |
| B. | Usefulness and Timeliness |
| C. | Layout and Design |
| D. | Copywriting and Copyediting |
| Answer» C. Layout and Design | |
| 110. |
A brief should inform about the: |
| A. | Solutions only |
| B. | Give direction only |
| C. | Details of sales |
| D. | Problem/challenge of the customer. |
| Answer» E. | |
| 111. |
____________ appeal make consumers laugh and create an emotional link with the product. |
| A. | Smile |
| B. | Laugh |
| C. | Humour |
| D. | Popularity |
| Answer» D. Popularity | |
| 112. |
People who identify as left-brain thinkers |
| A. | Might feel that they have strong math and logic skills |
| B. | Feel that their talents are more on the creative side of things. |
| C. | They are No brainer |
| D. | They have Low IQ |
| Answer» B. Feel that their talents are more on the creative side of things. | |
| 113. |
What kind of printed ad copy element that have a function as the core message or contain detailed information from the advertised product or service? |
| A. | Body Copy |
| B. | Sub Headline |
| C. | Baseline |
| D. | Mandatories |
| Answer» B. Sub Headline | |
| 114. |
The process of adapting a message from one language to another while maintaining its intent, style, tone and context is termed as: |
| A. | Translation |
| B. | Trans creativity |
| C. | Transferral |
| D. | Transfiguration |
| Answer» C. Transferral | |
| 115. |
advertising agency is an _____________ organisation. |
| A. | Indepndent |
| B. | dependant |
| C. | inter linked |
| D. | Associated |
| Answer» B. dependant | |
| 116. |
What are some of the aspects you might want to consider in writing persuasive text? |
| A. | What I’ve got for you and What it’s going to do for you |
| B. | what do you think of this product |
| C. | what product do you used before |
| D. | what varous alternatives are avalable |
| Answer» B. what do you think of this product | |
| 117. |
Characteristics of a copywriter: |
| A. | Creative |
| B. | Creative, Smart, Good Communicators, Congenial |
| C. | Creative and Smart |
| D. | Creative Smart and Good Communicators |
| Answer» C. Creative and Smart | |
| 118. |
What is a slogan? |
| A. | An announcement promoting a product and aiming to sell it |
| B. | A symbol used to to represent a brand |
| C. | a musiccal cord |
| D. | A short phrase to help people remember a brand or product |
| Answer» E. | |
| 119. |
The most popular social media platform for magazine media is… |
| A. | |
| B. | |
| C. | SnapChat |
| D. | |
| Answer» B. Twitter | |
| 120. |
B2B Advertising is________ |
| A. | Business to Business |
| B. | Business to Buyers |
| C. | Buyers to Buyers |
| D. | Brand to Brand |
| Answer» B. Business to Buyers | |
| 121. |
According to the segment, brochures should NOT contain which of the following? |
| A. | Scannable content |
| B. | Full sentences |
| C. | Formal layout |
| D. | A hook |
| Answer» E. | |
| 122. |
_________________ process involves production of huge number of solutions for a specific problem (Idea) with emphasis being on the number of ideas. |
| A. | SCAMPER |
| B. | Mind Mapping |
| C. | Picture Prompts |
| D. | Brainstorming |
| Answer» E. | |
| 123. |
From these TV Ads, which one of the types of Ads that based on the placement on TV ? |
| A. | Opening Break Bumper / Closing Break Bumper |
| B. | Spot Ad |
| C. | Promo Ad |
| D. | Sponsorship Ad |
| Answer» B. Spot Ad | |
| 124. |
The most important part of the broadcast news story that sets the tone for al that follows. |
| A. | Headline |
| B. | Tagline |
| C. | Lead |
| D. | Quote |
| Answer» D. Quote | |
| 125. |
Unexpectedness: |
| A. | We need to fulfill people's expectations. |
| B. | We need to understand people's expectations. |
| C. | We need to neglect people's expectations. |
| D. | We need to violate people's expectations. |
| Answer» E. | |
| 126. |
Who is the main target audience of the Tide advert? |
| A. | women who live in America |
| B. | women who spend their lives doing the washing |
| C. | women shopping for christmas presents |
| D. | newly married females with young families |
| Answer» E. | |
| 127. |
Which of the following is an example of style? |
| A. | Education |
| B. | social media |
| C. | advertisement |
| D. | |
| Answer» B. social media | |
| 128. |
What type of media is... "Don't Let Me Down by The Chainsmokers in Spotify"? |
| A. | Broadcast Media |
| B. | Film |
| C. | New Media |
| D. | Print Media |
| Answer» D. Print Media | |
| 129. |
Which color is associated with health? |
| A. | red |
| B. | green |
| C. | orange |
| D. | yellow |
| Answer» C. orange | |
| 130. |
What is the different between Spot and Promo Ads ? |
| A. | Spot is the type of TV ad that has a commercial purpose & mostly has a short duration and Promo Ad is the type of TV ad that consist of program or event teaser & not aiming to sell some product or service. |
| B. | Spot is the type of TV ad that consist of single or collaboration sponsor and Promo Ad is the type of TV ad that aiming to provide important information about some topic to the public. |
| C. | Spot is the type of TV ad that has a short duration and Promo Ad is the type of TV ad that be done by some institution. |
| D. | Spot is the type of TV ad that have a function to increase a certain number of viewers in TV program and Promo ad is the type of TV ad that does not have a commercial purpose to increase certain sales. |
| Answer» B. Spot is the type of TV ad that consist of single or collaboration sponsor and Promo Ad is the type of TV ad that aiming to provide important information about some topic to the public. | |
| 131. |
When you cannot progress creatively, you are experiencing creative __________ : |
| A. | bland |
| B. | blend |
| C. | blot |
| D. | block |
| Answer» E. | |
| 132. |
____________ in advertising refers to the text & words used in offline and online advertisements. |
| A. | Visual |
| B. | Copy |
| C. | Paragraph |
| D. | Sound |
| Answer» C. Paragraph | |
| 133. |
Pathos appeals to which of the following? |
| A. | Morals |
| B. | Data |
| C. | Emotions |
| D. | Evidence |
| Answer» C. Emotions | |
| 134. |
Which of the following provides informational or educational articles? |
| A. | Magazine advertising |
| B. | Magazine content |
| C. | Fliers |
| D. | Social Media |
| Answer» C. Fliers | |
| 135. |
BUY ONE TO HELP HEAL ONE What kind of a headlne is this |
| A. | Emotional Headline |
| B. | Directive Headline |
| C. | Benefit Headline |
| D. | Hornbowling Headline |
| Answer» C. Benefit Headline | |
| 136. |
Unfair judgement of people based on looks, belief, or ethnic background. |
| A. | Biased |
| B. | Prejudice |
| C. | Stereotype |
| D. | Claim |
| Answer» D. Claim | |
| 137. |
copywriting is the art of spreading marketing information through |
| A. | Various media |
| B. | letters |
| C. | door to door |
| D. | vendors |
| Answer» B. letters | |
| 138. |
Who is the target audience? |
| A. | a group of people who are most likely to want the product being advertised |
| B. | a group of people who are responsible for producing something |
| C. | a group of people who are in charge of the company advertising |
| D. | a group of people who loiter around in the malls |
| Answer» B. a group of people who are responsible for producing something | |
| 139. |
logical mode of persuasion |
| A. | logos |
| B. | rhetorical appeals |
| C. | pathos |
| D. | ethos |
| Answer» B. rhetorical appeals | |
| 140. |
Calculate the output voltage if V 1 = 33 mV and V 2 = 2 mV. |
| A. | 0 V |
| B. | –6.6 V |
| C. | –0.4 V |
| D. | 2 V |
| Answer» D. 2 V | |
| 141. |
An example of an instrumentation circuit is a(n) ________. |
| A. | dc voltmeter |
| B. | display driver |
| C. | ac voltmeter |
| D. | All of the above |
| Answer» E. | |
| 142. |
Determine the output voltage. |
| A. | 10(V 2 – V i ) |
| B. | –10(V 2 – V 1 ) |
| C. | –10(V 1 – V 2 ) |
| D. | None of the above |
| Answer» C. –10(V 1 – V 2 ) | |
| 143. |
Determine the output voltage when V 1 = –V 2 = –1 V. |
| A. | 0 V |
| B. | –2 V |
| C. | 1 V |
| D. | 2 V |
| Answer» E. | |
| 144. |
Calculate the output voltage if V 1 = 0 V and V 2 = 0.2 V. |
| A. | 0 V |
| B. | –6.6 V |
| C. | –4 V |
| D. | 2 V |
| Answer» C. –4 V | |
| 145. |
A filter that provides a constant output from dc up to a cutoff frequency and passes no signal above that frequency is called a ________ filter. |
| A. | low-pass |
| B. | high-pass |
| C. | bandpass |
| D. | - |
| Answer» B. high-pass | |
| 146. |
Calculate the cutoff frequency of a first-order low-pass filter for R 1 = 2.5 k and C 1 = 0.05 F. |
| A. | 1.273 kHz |
| B. | 12.73 kHz |
| C. | 127.3 kHz |
| D. | 127.30 Hz |
| Answer» B. 12.73 kHz | |
| 147. |
When a number of stages are connected in parallel, the overall gain is the product of the individual stage gains. |
| A. | True |
| B. | False |
| C. | - |
| D. | - |
| Answer» C. - | |
| 148. |
Calculate the output voltage if V 1 = –3.3 V and V 2 = 0.8 V. |
| A. | 0 V |
| B. | 6.6 V |
| C. | –4 V |
| D. | 2 V |
| Answer» C. –4 V | |
| 149. |
Calculate I L for this circuit. |
| A. | 3 mA |
| B. | 4 mA |
| C. | 5 mA |
| D. | 6 mA |
| Answer» D. 6 mA | |
| 150. |
Calculate the output voltage V o if V 1 = –V 2 = 300 mV. |
| A. | 0 V |
| B. | –6 V |
| C. | 6 V |
| D. | –8 V |
| Answer» D. –8 V | |