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MCQOPTIONS
This section includes 324 Mcqs, each offering curated multiple-choice questions to sharpen your Bachelor Multimedia Communication (B.M.M.C.) knowledge and support exam preparation. Choose a topic below to get started.
| 251. |
Who differentiated hot and cold medium |
| A. | wilbur schramm |
| B. | harold lasswell |
| C. | marshall mc luhan |
| D. | raymond williams. |
| Answer» D. raymond williams. | |
| 252. |
Author of the book India's Communication Revolution. a)Dr.J.V.Vilanilam b)Keval.J.Kumar c)Rogers&Singhal d)Y.K.D'souza 74. Who developed the first paper for the mankind |
| A. | the sumerians |
| B. | the aryans |
| C. | the mayans |
| D. | the chinese |
| Answer» D. the chinese | |
| 253. |
Who invented TV? |
| A. | alaxandar graham bell |
| B. | john logie baird |
| C. | francis jenkin |
| D. | chaster carlson |
| Answer» C. francis jenkin | |
| 254. |
The Book written by Melvin L.Deflour |
| A. | communication models |
| B. | fundamentals of himan communication |
| C. | communication and social change |
| D. | communication studies |
| Answer» D. communication studies | |
| 255. |
The Author of the book The Dynamics of Mass Communication |
| A. | joseph a. devito |
| B. | joseph r.dominic |
| C. | denis mc quail |
| D. | melvin l. deflour |
| Answer» C. denis mc quail | |
| 256. |
Which of the following is noise factor? |
| A. | perceptual variation |
| B. | external elements that hinders the process of communication |
| C. | five senses |
| D. | all the above |
| Answer» C. five senses | |
| 257. |
Mass Media are primarily moulders of society as well as reflectors of it according to |
| A. | dennis mc quail |
| B. | harold lasswell |
| C. | wilbur schramm |
| D. | george gerbner |
| Answer» B. harold lasswell | |
| 258. |
Communication needs a |
| A. | sender |
| B. | receiver |
| C. | channel |
| D. | all the above |
| Answer» E. | |
| 259. |
Which theory is derived from the studies of Saussure and Pierce |
| A. | mass society theory |
| B. | hegemony theory |
| C. | culture of semeotic theory |
| D. | political economic media theory |
| Answer» D. political economic media theory | |
| 260. |
Who introduced the concept of Noise in Communication. |
| A. | wilbur shramm |
| B. | george gerbner |
| C. | charles osgood |
| D. | claude shannon &warren weaver |
| Answer» E. | |
| 261. |
Speaker-Speech-Audience are the elements of whose model of communication |
| A. | claude shannon |
| B. | aristotle |
| C. | harold lasswell |
| D. | wilbur schramm |
| Answer» C. harold lasswell | |
| 262. |
Which Model refers to Gatekeeper concept. |
| A. | theadore newcomb\s |
| B. | shannon &weaver\s |
| C. | bruce westleys &mc leans |
| D. | george gerbner |
| Answer» D. george gerbner | |
| 263. |
Communication helps in |
| A. | persuaution |
| B. | entertainment |
| C. | integration |
| D. | all the above |
| Answer» E. | |
| 264. |
The Author of the book Communication Networks. |
| A. | daniel belt |
| B. | manuel castle |
| C. | e.m.rogers & d.l.kincaid |
| D. | andre gunder frank |
| Answer» D. andre gunder frank | |
| 265. |
Which of the communication has more emotional appeal |
| A. | intrapersonal |
| B. | interpersonal |
| C. | group |
| D. | mass |
| Answer» C. group | |
| 266. |
The process of mass communication is not |
| A. | asymmetrical |
| B. | personal |
| C. | anonymous |
| D. | effected on a large scale |
| Answer» C. anonymous | |
| 267. |
According to Global Village concept of Marshall MacLuhan |
| A. | electronic media can help the masses unite to effect change |
| B. | maintain person to person relations |
| C. | most of new technologies make people scattered |
| D. | the electronic technologies would not be able to enlighten the masses |
| Answer» B. maintain person to person relations | |
| 268. |
According to Wilbur Schramm which one of the following is a value free asset |
| A. | culture |
| B. | religion |
| C. | technology |
| D. | all the above |
| Answer» B. religion | |
| 269. |
The SMCR model of communication was devised by |
| A. | shannon &weaver |
| B. | david berlo |
| C. | wilbur schramm |
| D. | westley &mclean |
| Answer» C. wilbur schramm | |
| 270. |
The primary function of interpersonal communication is |
| A. | reasoning |
| B. | relationship building |
| C. | to inform |
| D. | to provide relaxation |
| Answer» C. to inform | |
| 271. |
What is Syntactics |
| A. | the study of the language in use |
| B. | the study of relationship among words |
| C. | the study of human interactions |
| D. | the relationship between words and sentences |
| Answer» C. the study of human interactions | |
| 272. |
The knowledge –gap hypothesis was developed by |
| A. | g.a.donohue |
| B. | john paulik |
| C. | wilbur schramm |
| D. | david weaver |
| Answer» B. john paulik | |
| 273. |
Feedback is considered as |
| A. | conviction |
| B. | motor action |
| C. | description cycle |
| D. | multilaterality |
| Answer» C. description cycle | |
| 274. |
The Middle Range Theory of Communication was advocated by |
| A. | john fiske |
| B. | robert merton |
| C. | karl marx |
| D. | m.s.archer |
| Answer» C. karl marx | |
| 275. |
The Soviet Media Theory had its roots in |
| A. | italian fascist philosophy |
| B. | free enterprise approach of the west |
| C. | german ideology |
| D. | japanese imperial edicts |
| Answer» B. free enterprise approach of the west | |
| 276. |
The area related to Noam Chomsky |
| A. | public relation |
| B. | advertising |
| C. | radio |
| D. | media criticism |
| Answer» E. | |
| 277. |
Spiral of Silence model was put forwarded by |
| A. | george gerbner |
| B. | elisabeth n. newman |
| C. | harold lasswell |
| D. | david.k.berlo |
| Answer» C. harold lasswell | |
| 278. |
An interview is a type of |
| A. | dyadic communication |
| B. | multidiadic communication |
| C. | mass communication |
| D. | group communication |
| Answer» B. multidiadic communication | |
| 279. |
The Author of A Theory of Cognitive Dissonance |
| A. | pery tannenbaum |
| B. | roland barthes |
| C. | charles osgood |
| D. | l.a. festinger |
| Answer» E. | |
| 280. |
The theory based on neo Marxist theory is |
| A. | the british cultural theory |
| B. | the critical cultural theory |
| C. | social learning theory |
| D. | the cultural theory |
| Answer» C. social learning theory | |
| 281. |
The Agenda Setting theory was proposed by |
| A. | joseph klapper |
| B. | maxwell mc comb & donald shaw |
| C. | defer &ballrockeach |
| D. | carl howland |
| Answer» C. defer &ballrockeach | |
| 282. |
James Carvey, Peter Berger &Thomas Luckman were the chief propounders of |
| A. | cultural theory |
| B. | cultivation analysis |
| C. | theory of social construction of reality |
| D. | social learning theory |
| Answer» D. social learning theory | |
| 283. |
The Dependency theory was proposed by |
| A. | joseph klapper |
| B. | maxwell mc comb |
| C. | defer & ballrockeach |
| D. | donald shaw |
| Answer» D. donald shaw | |
| 284. |
Reinforcement theory was put forwarded by |
| A. | carl howland |
| B. | joseph klapper |
| C. | maxwell mc comb |
| D. | donald shaw |
| Answer» C. maxwell mc comb | |
| 285. |
The book The Effects of Mass Communication was written by |
| A. | carl howland |
| B. | joseph klapper |
| C. | maxwell mc comb |
| D. | donald shaw |
| Answer» C. maxwell mc comb | |
| 286. |
The Magic bullet theory is also called as |
| A. | grand theory |
| B. | mass society theory |
| C. | hypodermic needle theory |
| D. | none of these |
| Answer» D. none of these | |
| 287. |
The attitude change theory was a contribution of |
| A. | carl howland |
| B. | lumsdaine |
| C. | sheffeild |
| D. | all the above |
| Answer» E. | |
| 288. |
The two step flow theory was put forwarded by |
| A. | daniel lerner |
| B. | de-fleur |
| C. | paul lazar field |
| D. | osgood and schramm |
| Answer» D. osgood and schramm | |
| 289. |
Mass society theory is also known as |
| A. | hypodermic theory |
| B. | magicbullet theory |
| C. | grand theory |
| D. | two-step theory |
| Answer» D. two-step theory | |
| 290. |
The concept of channel noise and semantic noise is related with |
| A. | denis mc quail |
| B. | shannon and weaver |
| C. | westley-mclean |
| D. | smcr model |
| Answer» C. westley-mclean | |
| 291. |
Pyramidal distribution System of Communication was done by |
| A. | wilbur schramm |
| B. | marshal mcluhan |
| C. | harold d lasswell |
| D. | denis mc quail |
| Answer» E. | |
| 292. |
Science of meanings is termed as |
| A. | simiotics |
| B. | semantics |
| C. | signs |
| D. | symbola |
| Answer» C. signs | |
| 293. |
Global Village is a term used by |
| A. | wilbur schramm |
| B. | marshal mcluhan |
| C. | harold d lasswell |
| D. | aristotle |
| Answer» C. harold d lasswell | |
| 294. |
The invention of printing is an extension of eye according to. |
| A. | wilbur schramm |
| B. | marshal mcluhan |
| C. | harold d lasswell |
| D. | denis mcquaill |
| Answer» C. harold d lasswell | |
| 295. |
In group communication a whisling microphone is a |
| A. | physical barrier |
| B. | mechanical barrier |
| C. | psychological barrier |
| D. | noise barrier |
| Answer» C. psychological barrier | |
| 296. |
Self image is a |
| A. | physical barrier |
| B. | mechanical barrier |
| C. | psychological barrier |
| D. | linguistic barrier |
| Answer» D. linguistic barrier | |
| 297. |
Any obstacles or difficulties that come in the way of communication is |
| A. | element |
| B. | barriers |
| C. | message |
| D. | receiver |
| Answer» C. message | |
| 298. |
The ritual model of communication was promoted by |
| A. | marshall mcluhan |
| B. | james carey |
| C. | osgood |
| D. | wilbur schramm |
| Answer» C. osgood | |
| 299. |
Massline communication is a term related with |
| A. | gandhiji |
| B. | mao zedong |
| C. | nehru |
| D. | churchill |
| Answer» C. nehru | |
| 300. |
Communication is the transmission of information, ideas, emotions, skill etc by use of symbols, words, figures, graph etc. This definition was given by |
| A. | osgood |
| B. | berelson &steiner |
| C. | harold lasswell |
| D. | wilbur schramm |
| Answer» C. harold lasswell | |