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This section includes 160 Mcqs, each offering curated multiple-choice questions to sharpen your Bachelor Multimedia Communication (B.M.M.C.) knowledge and support exam preparation. Choose a topic below to get started.
| 101. |
Headline across or near the top of all or most of a newspaper page. |
| A. | banner |
| B. | streamer |
| C. | ribbon |
| Answer» B. streamer | |
| 102. |
Text that's indented around a photo or artwork; also called a run around or skew. |
| A. | wraparound |
| B. | run around |
| C. | skew |
| Answer» B. run around | |
| 103. |
An eye-catching graphic element, on page one or section fronts, that promotes an item inside. |
| A. | teaser |
| B. | promo |
| C. | ad |
| Answer» B. promo | |
| 104. |
Ads stacked along both edges of a page forming deep through for stories in the middle. |
| A. | deck |
| B. | well |
| C. | sidebar |
| Answer» C. sidebar | |
| 105. |
Lines of type, often bold, used to divide text into smaller sections. |
| A. | header |
| B. | subheads |
| C. | cutlines |
| Answer» C. cutlines | |
| 106. |
Newspaper format that's roughly half the size of a broadsheet newspaper. |
| A. | portrait |
| B. | tabloid |
| C. | landscape |
| Answer» C. landscape | |
| 107. |
Coding formats (size, leading, color, etc.) that can be applied instantly to selected text in desktop publishing programs. |
| A. | paragraph |
| B. | formats |
| C. | style sheets |
| Answer» D. | |
| 108. |
A small story accompanying a bigger story on the same topic. |
| A. | sidebar |
| B. | teaser |
| C. | short story |
| Answer» B. teaser | |
| 109. |
One of the four standard colors used to produce full-color photos and artwork: Cyan (blue), magenta (red) yellow or black. |
| A. | additive color |
| B. | process color |
| C. | primary color |
| Answer» C. primary color | |
| 110. |
A copy of a pasted-up page used to check for errors. |
| A. | proof |
| B. | layout |
| C. | manuscript |
| Answer» C. manuscript | |
| 111. |
A block of information, including staff names and publication date, often printed on the editorial page. |
| A. | banner |
| B. | footer |
| C. | masthead |
| Answer» D. | |
| 112. |
Mechanically spacing out lines of text so they're all even along both right and left margins. |
| A. | line spacing |
| B. | justification |
| C. | formatting |
| Answer» C. formatting | |
| 113. |
A special headline treatment reserved for stories continued from another page. |
| A. | jump headline |
| B. | cutline |
| C. | byline |
| Answer» B. cutline | |
| 114. |
Large type running above or beside a story to summarize its content. |
| A. | cutline |
| B. | headline |
| C. | baseline |
| Answer» C. baseline | |
| 115. |
Art or text set inside other art or text. |
| A. | body |
| B. | type |
| C. | inset |
| Answer» D. | |
| 116. |
A special label for any regularly appearing section, page or story; also called a standing head. |
| A. | header |
| B. | byline |
| C. | standing head |
| Answer» B. byline | |
| 117. |
Elements aligned so they're all even along their right margin. |
| A. | flush right |
| B. | flush left |
| C. | justified |
| Answer» B. flush left | |
| 118. |
A large capital letter set at the beginning of a paragraph. |
| A. | type |
| B. | icon |
| C. | initial cap |
| Answer» D. | |
| 119. |
Elements aligned so they're all even along their left margin. |
| A. | flush right |
| B. | flush left |
| C. | justified |
| Answer» C. justified | |
| 120. |
A non-hard news story (a profile, preview, quiz, etc.) often given special design treatment. |
| A. | story |
| B. | documentary |
| C. | feature |
| Answer» D. | |
| 121. |
L-shaped columns of text that wrap around art, ads or other stories. |
| A. | gutter |
| B. | doglegs |
| C. | fold |
| Answer» C. fold | |
| 122. |
A small, detailed page diagram showing where all elements go. |
| A. | blueprint |
| B. | dummy |
| C. | composition |
| Answer» C. composition | |
| 123. |
Two facing pages on the same sheet of newsprint, treated as one unit. |
| A. | page |
| B. | double truck |
| C. | manuscript |
| Answer» C. manuscript | |
| 124. |
A small headline running below the main headline |
| A. | deck |
| B. | rule |
| C. | drop head |
| Answer» B. rule | |
| 125. |
A vertical line separating stories or running between legs within a story. |
| A. | rows |
| B. | inset |
| C. | column rule |
| Answer» D. | |
| 126. |
A graphic divide that labels regularly appearing material by packaging the writer's name, the column's name and a small mug or drawing of the writer. |
| A. | column logo |
| B. | header |
| C. | index |
| Answer» B. header | |
| 127. |
A line or block of type providing descriptive information about a photo; used interchangeably with cutline. |
| A. | caption |
| B. | inset |
| C. | deck |
| Answer» B. inset | |
| 128. |
Words, phrases or text blocks used to label part of a map or diagram. (also called factoids) |
| A. | caption |
| B. | callout |
| C. | banner |
| Answer» C. banner | |
| 129. |
Name of the reporter who wrote the story, placed atop the published article. |
| A. | byline |
| B. | cutline |
| C. | baseline |
| Answer» B. cutline | |
| 130. |
A vertical area for type, used to constrain line length to enhance design and readability. |
| A. | row |
| B. | sidebar |
| C. | column |
| Answer» D. | |
| 131. |
An imaginary line that type rests on_____ a. Cutline b. Baseline c. Byline 33. A page element that extends to the trimmed edge of a printed page. |
| A. | leading |
| B. | fold |
| C. | bleed |
| Answer» C. bleed | |
| 132. |
A wide headline extending across the entire page |
| A. | banner |
| B. | baseline |
| C. | byline |
| Answer» B. baseline | |
| 133. |
The size of the printed material in its finished stage |
| A. | gutter |
| B. | margin |
| C. | trim size |
| Answer» D. | |
| 134. |
Initial ideas jotted on virtually anything in regard to initial concept of a future project. |
| A. | thumbnails |
| B. | sample |
| C. | outline |
| Answer» B. sample | |
| 135. |
Paper that, due to mistakes or accidents, must be thrown away instead of delivered printed to the customer, as compared to waste. |
| A. | waste |
| B. | spoilage |
| C. | trash |
| Answer» C. trash | |
| 136. |
Line used as a graphic element to separate or organize copy. |
| A. | rule |
| B. | slice |
| C. | column |
| Answer» B. slice | |
| 137. |
Standard symbols and abbreviations used to mark up manuscripts and proofs. |
| A. | icons |
| B. | thumbnails |
| C. | proof reader marks or correction marks. |
| Answer» D. | |
| 138. |
Proof of type and graphics as they will look on the finished page complete with elements such as headings, rules and folios. |
| A. | page proof |
| B. | spoilage |
| C. | manuscript |
| Answer» B. spoilage | |
| 139. |
Total number of pages that a publication has. |
| A. | index |
| B. | leafs |
| C. | page count or extent. |
| Answer» D. | |
| 140. |
One side of a leaf in a publication. |
| A. | icon |
| B. | gutter |
| C. | page |
| Answer» D. | |
| 141. |
An author's original form of work (hand written, typed or on disk) submitted for publication. |
| A. | layout |
| B. | manuscript (ms) |
| C. | blueprint |
| Answer» C. blueprint | |
| 142. |
Imprinted space around the edge of the printed material. |
| A. | proof |
| B. | deck |
| C. | margin |
| Answer» D. | |
| 143. |
Photo whose most important details appear in the shadows. |
| A. | low key photo |
| B. | high key photo |
| C. | desaturated photo |
| Answer» B. high key photo | |
| 144. |
Amount of space between lines of type. |
| A. | byline |
| B. | deck |
| C. | leading |
| Answer» D. | |
| 145. |
One sheet of paper in a publication. |
| A. | legal |
| B. | fold |
| C. | leaf |
| Answer» D. | |
| 146. |
A number assigned to a published work and usually found either on the title page or the back of the title page. Considered an International Standard Book Number. |
| A. | isbn |
| B. | iso |
| C. | pin |
| Answer» B. iso | |
| 147. |
In the book arena, the inside margins toward the back or the binding edges. |
| A. | spoilage |
| B. | gutter |
| C. | bleed |
| Answer» C. bleed | |
| 148. |
The unit of measurement for paper weight |
| A. | none of these |
| B. | gsm(grams per square meter). |
| C. | ksm |
| Answer» C. ksm | |
| 149. |
Arrangement of type and visual elements along with specifications for paper, ink colors and printing processes that, when combined, convey a visual message. |
| A. | layout |
| B. | proof |
| C. | graphic design |
| Answer» D. | |
| 150. |
With printed matter, markings indicating where a fold is to occur, usually located at the top edges. |
| A. | gutter |
| B. | margin |
| C. | fold marks |
| Answer» D. | |