MCQOPTIONS
Saved Bookmarks
MCQOPTIONS
This section includes 243 Mcqs, each offering curated multiple-choice questions to sharpen your Bachelor Multimedia Communication (B.M.M.C.) knowledge and support exam preparation. Choose a topic below to get started.
| 51. |
Multimedia reporters who are mobile with audio, video recorders and camera are oftenreferred to as --------------- |
| A. | mobijournos |
| B. | mobile |
| C. | mojos |
| D. | journos |
| Answer» D. journos | |
| 52. |
Graphic representation such as a series of illustrations or images displayed in sequence for previsualizing a motion graphic is called -------------- |
| A. | script |
| B. | storyline |
| C. | storyboard |
| D. | story |
| Answer» D. story | |
| 53. |
The process of taking files from another computer or server for use in your own computer iscalled -------------- |
| A. | drop |
| B. | download |
| C. | encode |
| D. | drafting |
| Answer» C. encode | |
| 54. |
A global system of interconnected computer networks to serve billions of users worldwide iscalled ----------------------- |
| A. | intranet |
| B. | compunet |
| C. | internet |
| D. | ethernet |
| Answer» D. ethernet | |
| 55. |
Which of the following aspects of Internet radio is on the listener’s computer? |
| A. | encoder |
| B. | server |
| C. | player |
| D. | over head. |
| Answer» D. over head. | |
| 56. |
-------------------- is a branch of philosophy dealing with the nature of beauty, art, and taste,and with the creation and appreciation of beauty. |
| A. | aesthetics |
| B. | design |
| C. | psychoanalysis |
| D. | none of the above |
| Answer» B. design | |
| 57. |
In digital audio, ----------------- describes the number of bits of information recorded foreach sample. |
| A. | sample rate |
| B. | bit depth |
| C. | ratio |
| D. | channel |
| Answer» C. ratio | |
| 58. |
------------ theory of media effects suggests that TV portrayals of violence reinforce whateverestablished pattern of behavior, viewers bring with them to the media situation. |
| A. | catharsis |
| B. | aggressive cues |
| C. | reinforcement |
| D. | none of the above. |
| Answer» D. none of the above. | |
| 59. |
An expert source willing to comment on a timely issue in an organization is known as ______ |
| A. | pr person |
| B. | spokesperson |
| C. | company secretary |
| D. | none of these |
| Answer» C. company secretary | |
| 60. |
Demographics Information describing and segmenting a population in terms of age, sex, income etc., is termed as _____________. |
| A. | psychographics |
| B. | demographics |
| C. | sociographics |
| D. | none of these |
| Answer» C. sociographics | |
| 61. |
The expression News Group denotes ----------------- |
| A. | group of journalists working for a tasks |
| B. | a website centered around a specific topic |
| C. | association of reporters |
| D. | a specialists journalists group |
| Answer» B. a website centered around a specific topic | |
| 62. |
JPEG means ------------------------- |
| A. | joint prorgamme electronic gathering |
| B. | joint photographic expert group |
| C. | joint project on electronic graphic |
| D. | joint programme on e- technology |
| Answer» C. joint project on electronic graphic | |
| 63. |
What does HTTP stands for? |
| A. | hightech telecasting programme |
| B. | hypertext transfer protocol |
| C. | hypermedia transfer programme |
| D. | none of the above |
| Answer» C. hypermedia transfer programme | |
| 64. |
An element of copy above the body that trumpets the important content to come. |
| A. | slogan |
| B. | headline |
| C. | lead |
| D. | logo |
| Answer» C. lead | |
| 65. |
USP refers to |
| A. | unique sales promotion |
| B. | unique salary proposition |
| C. | unique selling proposition |
| D. | unique sales proposition |
| Answer» D. unique sales proposition | |
| 66. |
A broadcast commercial aired between two programs instead of in the middle of one program. |
| A. | bumber |
| B. | break position |
| C. | teasers |
| D. | promos |
| Answer» B. break position | |
| 67. |
Purchase of all or part of a TV program or all pages of a magazine. |
| A. | rollout |
| B. | sponsor |
| C. | direct response advertising |
| D. | advertising weight |
| Answer» C. direct response advertising | |
| 68. |
A long (more than two minutes) commercial providing extensive product/service description and sales information. |
| A. | infomercial |
| B. | promotion |
| C. | piggyback |
| D. | heavy-up |
| Answer» B. promotion | |
| 69. |
The percentage of home using a particular TV channel or programme at a given time is known as ---------------- |
| A. | programme share |
| B. | programme rating |
| C. | programme coverage |
| D. | frequency |
| Answer» C. programme coverage | |
| 70. |
Programme genre where the unscripted behavior of ordinary people are the focus of interest is known as ------------------------------ |
| A. | actuality footage |
| B. | reality television |
| C. | naturalism |
| D. | real tv |
| Answer» C. naturalism | |
| 71. |
Which among the following is an exclusive educational channel in Kerala? |
| A. | ekalavya |
| B. | gyandarshan |
| C. | ciet |
| D. | victers |
| Answer» E. | |
| 72. |
Kissanvani is an agriculture related programme of ------------- |
| A. | asianet |
| B. | doordarshan |
| C. | gyanvani |
| D. | all india radio |
| Answer» E. | |
| 73. |
‘Kalikalam’- broadcast by All India Radio is a----------------- |
| A. | drama |
| B. | radio cartoon |
| C. | documentary |
| D. | feature |
| Answer» C. documentary | |
| 74. |
Development communication theory was originated in -------------- |
| A. | post colonial countries |
| B. | america |
| C. | soviet union |
| D. | europe |
| Answer» B. america | |
| 75. |
Which of the following is an example for a nonverbal message |
| A. | eye contact |
| B. | jargon |
| C. | yelling |
| D. | mumbling |
| Answer» B. jargon | |
| 76. |
In the communication process, a receiver is ----------- |
| A. | the person who encodes the idea |
| B. | message interference |
| C. | a message pathway |
| D. | the person who decodes a message |
| Answer» E. | |
| 77. |
Podcast means? |
| A. | internet radio broadcast |
| B. | narrowcast |
| C. | digital radio broadcast |
| D. | video telecast |
| Answer» B. narrowcast | |
| 78. |
------------ theory tells that the media is owned and controlled and directed by the state. |
| A. | soviet totalitarian theory |
| B. | development communication theory |
| C. | social responsibility theory |
| D. | libertarian model |
| Answer» B. development communication theory | |
| 79. |
A message can be deemed effective when it is |
| A. | communicated face to face |
| B. | repeated back as proof of understanding |
| C. | delivered with confidence |
| D. | understood by others and produces the intended results. |
| Answer» C. delivered with confidence | |
| 80. |
Which among the following is a mismatch? |
| A. | andre bazin – what is cinema |
| B. | s. m. eisenstein – film form |
| C. | adoorgopalakrishnan – sculpting time |
| D. | gerald mast – a short history of movies |
| Answer» D. gerald mast – a short history of movies | |
| 81. |
Which of the following is not part of the five C’s of cinematography. |
| A. | compulsion |
| B. | camera angles |
| C. | cutting |
| D. | composition |
| Answer» E. | |
| 82. |
Multimedia represents the convergence of text, sound, video and -------- into a single form. |
| A. | news |
| B. | pictures |
| C. | songs |
| D. | all of the above |
| Answer» C. songs | |
| 83. |
In the year ----------- the first television experiment - SITE was started in India. |
| A. | 1950 |
| B. | 1947 |
| C. | 1975 |
| D. | 1965 |
| Answer» D. 1965 | |
| 84. |
Who created the classic character Charles Foster Kane? |
| A. | john ford |
| B. | frank capra |
| C. | fritz lang |
| D. | orson welles |
| Answer» E. | |
| 85. |
Who among the following film makers first introduced illusory tricks in Cinema? |
| A. | georges milies |
| B. | charles pathe |
| C. | leon gaumont |
| D. | w. k. l. dickson |
| Answer» B. charles pathe | |
| 86. |
The term E-Commerce denotes ---------------- |
| A. | online shopping |
| B. | computerization of commerce |
| C. | computer trade |
| D. | none of the above |
| Answer» B. computerization of commerce | |
| 87. |
What method of animation created the in-between frames when you create the start point and end point? |
| A. | authoring |
| B. | tweening |
| C. | drawing |
| D. | embed |
| Answer» C. drawing | |
| 88. |
Using Illustrator or CoralDraw you can create mainly what type of graphics? |
| A. | vector |
| B. | raster |
| C. | text based |
| D. | none of the above |
| Answer» B. raster | |
| 89. |
Which of the following is not a video file extension ? |
| A. | mp4 |
| B. | avi |
| C. | qt |
| D. | jpeg |
| Answer» D. jpeg | |
| 90. |
Arpanet is a ---------------- |
| A. | network by european commission |
| B. | network for world wide web |
| C. | local area network for education |
| D. | first packet switched network |
| Answer» C. local area network for education | |
| 91. |
URL is the abbreviation of -------------------- |
| A. | universal resource location |
| B. | uniform resource locator |
| C. | universal records label |
| D. | none of the above |
| Answer» B. uniform resource locator | |
| 92. |
Blogosphere means ---------------- |
| A. | connected community of blogs |
| B. | collection of blogs by an author |
| C. | association of bloggers |
| D. | none of the above |
| Answer» B. collection of blogs by an author | |
| 93. |
XML denotes ------------ |
| A. | extensible markup language. |
| B. | embedded markup language |
| C. | electronic markup language |
| D. | none of the above |
| Answer» B. embedded markup language | |
| 94. |
Videoblog means……………. |
| A. | video communication |
| B. | web television |
| C. | video documentary |
| D. | video magazine |
| Answer» E. | |
| 95. |
What should be done for Search Engine Optimisation? |
| A. | frequency and priority of site in search |
| B. | hosting content in search engine |
| C. | developing a search engine |
| D. | none of the above |
| Answer» C. developing a search engine | |
| 96. |
What is the name of the popular software used fro creating 2D animation for use in web pages? |
| A. | flash |
| B. | premier |
| C. | page maker |
| D. | photoshop |
| Answer» B. premier | |
| 97. |
Which of the following is an example of mediated communication? |
| A. | a newscaster delivers the weather report |
| B. | two friends gossip with one another |
| C. | students work on a class project together |
| D. | a politician addresses a nominating convention |
| Answer» B. two friends gossip with one another | |
| 98. |
Appropriate movie file formats include ------------- |
| A. | asf and avi |
| B. | mpeg |
| C. | wma and dvr-ms |
| D. | jpeg |
| Answer» B. mpeg | |
| 99. |
Another name for interpersonal communication is ------------------ |
| A. | mass communication |
| B. | face to face communication |
| C. | dyadic communication |
| D. | virtual reality |
| Answer» D. virtual reality | |
| 100. |
Communication strategy should always be ------------------- |
| A. | media oriented |
| B. | audience oriented |
| C. | customer oriented |
| D. | product oriented |
| Answer» C. customer oriented | |