When Avis positioned itself against market-leading Hertz by claiming, – McqOptions

MCQOPTIONS

1.	When Avis positioned itself against market-leading Hertz by claiming, “We’re number two, so we try harder,” it was using which of the following forms of advertising?
A.	informative advertising
B.	psychological advertising
C.	reminder advertising
D.	comparative advertising
Answer» E.

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