If an advertiser wants flexibility, timeliness, good local market cove – McqOptions

MCQOPTIONS

1.	If an advertiser wants flexibility, timeliness, good local market coverage, broad acceptability, and high believability, the advertiser will probably choose which of the following massmedia types?
A.	Newspapers
B.	Television
C.	Direct Mail
D.	Radio
Answer» B. Television

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