MCQOPTIONS
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				| 1. | 
                                    A company's ability to perform in or more ways that competitors cannot or will not match is known as its [SBI Ass. Clerk 2012] | 
                            
| A. | Attribute competition | 
| B. | Attribute positioning | 
| C. | Brand image | 
| D. | Competitive advantage | 
| E. | Brand positioning | 
| Answer» E. Brand positioning | |