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This section includes 876 Mcqs, each offering curated multiple-choice questions to sharpen your History knowledge and support exam preparation. Choose a topic below to get started.
701. |
An advertisement of Slice showcasing Katrina Kaif with Tagline ‘Aamsutra’ is an example of _____. |
A. | Women as sexual object |
B. | As successful actor |
C. | As a successful woman |
D. | Brand ambassador |
Answer» B. As successful actor | |
702. |
After liberalization consumers have become more |
A. | Adventurous and demanding |
B. | Risk evaders |
C. | Less knowledgeable |
D. | Less demanding |
Answer» B. Risk evaders | |
703. |
Ads Targeting children have been noted to ________ |
A. | Strengthening parent child relation. |
B. | Happiness in parents mind, heart. |
C. | Parents get overjoyed. |
D. | Increase parents’ child conflict. |
Answer» E. | |
704. |
Culture means: |
A. | Set of people |
B. | Set of human behaviour |
C. | Religious ideologies |
D. | Set of values, beliefs and customs |
Answer» E. | |
705. |
Pick a brand that Saif Ali Khan is not a brand ambassador for |
A. | Asian Paints |
B. | Lays |
C. | Head and Shoulders |
D. | Airtel |
Answer» E. | |
706. |
Which of the following brand is an Indian brand |
A. | Samsung |
B. | Sony |
C. | Tata |
D. | Nestle |
Answer» D. Nestle | |
707. |
Advertising a public interest program has ____impact on society. |
A. | Negative |
B. | Positive social |
C. | Negative social |
D. | No impact |
Answer» C. Negative social | |
708. |
Mass culture is also known as : |
A. | Public culture |
B. | Popular culture |
C. | Media culture |
D. | Traditional culture |
Answer» C. Media culture | |
709. |
Snap, crackle, pop. |
A. | Frosted Flakes |
B. | Cinnamon Toast Crunch |
C. | Cheerios |
D. | Rice Crispies |
Answer» E. | |
710. |
LIC advertisements are an example of ________________ advertising. |
A. | Consumer |
B. | Political |
C. | Financial |
D. | Retail |
Answer» D. Retail | |
711. |
This can be the disadvantages of Internet Marketing |
A. | Security Concern |
B. | Convenience |
C. | customization |
D. | Inexpensive |
Answer» B. Convenience | |
712. |
Effective marketing includes |
A. | After sales service |
B. | Employee retention |
C. | HR policy |
D. | Infrastructure |
Answer» B. Employee retention | |
713. |
"Emotionally yours." |
A. | Samsung |
B. | Skoda |
C. | Sahara |
D. | US Cellular |
Answer» D. US Cellular | |
714. |
Pick the cricketer who was nick named Jammy because his father worked for Kissan Jams. |
A. | Anil Kumble |
B. | Rahul Dravid |
C. | VVS Laxman |
D. | Mohammed Kaif |
Answer» C. VVS Laxman | |
715. |
Which factor government need to consider if income is less than the expenses? |
A. | Rate reforms |
B. | Fiscal deficit |
C. | Voluntary retirement scheme |
D. | National Renewal fund |
Answer» C. Voluntary retirement scheme | |
716. |
The process of translating thought into a symbolic form is known as ______________ |
A. | Decoding |
B. | Feedback |
C. | Noise |
D. | Encoding |
Answer» E. | |
717. |
Due to fast food lucrative offer to children for buying food, children get overjoyed to buy food & getting incentives thereby leading to _______________ |
A. | Childhood Obesity |
B. | Amusement |
C. | Entertainment |
D. | Fitness |
Answer» B. Amusement | |
718. |
Who is the brand ambassador for "Delhi Daredevils"? |
A. | Akshay Kumar |
B. | Preity Zinta |
C. | Deepika Padukone |
D. | Alia Bhatt |
Answer» B. Preity Zinta | |
719. |
"Like. No.Other." |
A. | LEE |
B. | The Daily Telegraph |
C. | Sony |
D. | Nokia |
Answer» D. Nokia | |
720. |
Who will be the celebrity endorsing the bike Suzuki Hayate ? |
A. | Salman Khan |
B. | Hritik Roshan |
C. | Sunny Deol |
D. | Shahid Kapoor |
Answer» B. Hritik Roshan | |
721. |
Full form of ASCI is _____ |
A. | Advertising Standard Code of India |
B. | Advertising Self Council of India |
C. | Advertising Social Communication of India |
D. | Advertising Standards Council of India |
Answer» E. | |
722. |
Industrial advertising is _______________ |
A. | Factual |
B. | Imaginary |
C. | Uses Fear Appeal |
D. | Humorous |
Answer» B. Imaginary | |
723. |
Virat Kohli is the brand ambassador for which brand? |
A. | Herbalife Products |
B. | Indian Olympic Association goodwill ambassador |
C. | Asian Paints |
D. | Toyota |
Answer» E. | |
724. |
Cable Television Network Rules was established in |
A. | 1991 |
B. | 1992 |
C. | 1993 |
D. | 1994 |
Answer» E. | |
725. |
Full form of IMC. |
A. | International Marketing Company |
B. | Internal Marketing Communication |
C. | Indian Marketing Committee |
D. | Integrated Marketing Communication |
Answer» E. | |
726. |
The “address” that tells the browser the specific place you want to go to |
A. | Netscape |
B. | HTML |
C. | Surfing |
D. | URL |
Answer» E. | |
727. |
An event of creating awareness about global warming and importance of tree plantation done by any company is a part of: |
A. | Direct Marketing |
B. | Public Relations |
C. | Social Marketing |
D. | Event Management |
Answer» D. Event Management | |
728. |
"We know your game" |
A. | Bank of Rajasthan |
B. | Star Sports |
C. | Standard Chartered Bank |
D. | Accenture |
Answer» C. Standard Chartered Bank | |
729. |
_____ is quite similar to booklet in physical make up except that it is larger and presents wider variety of items. |
A. | Catalogue |
B. | Booklets |
C. | Price List |
D. | Sales Letters |
Answer» B. Booklets | |
730. |
The particular P that refers to providing mental guidelines for future behaviour of the people in social marketing is: |
A. | Policy |
B. | Public method |
C. | Promotion |
D. | Psychographics |
Answer» B. Public method | |
731. |
The ads have to be customised according to the ___ |
A. | Culture |
B. | Economy |
C. | Taste |
D. | Commerce |
Answer» B. Economy | |
732. |
Pick a brand that M. S. Dhoni is not a brand ambassador for |
A. | Reliance Communication |
B. | Garnier Men's Facewash |
C. | Mysore Sandal Soap |
D. | Bharat Petroleum |
Answer» C. Mysore Sandal Soap | |
733. |
The advertisement made on century plywood & Honda Mobilo depicts ______ |
A. | Example of Independent senior citizens. |
B. | Example of negative ad for citizens. |
C. | Example of dependent citizens. |
D. | Generation Gap. |
Answer» B. Example of negative ad for citizens. | |
734. |
Full form of SEM is: |
A. | Special Engagement Marketing |
B. | Social Engine marketing |
C. | Search engine marketing |
D. | Social Engineering Market |
Answer» D. Social Engineering Market | |
735. |
Which P stands for Marketer's budget |
A. | Product |
B. | Price |
C. | Purse Strings |
D. | Policy |
Answer» D. Policy | |
736. |
"The name you can bank upon." |
A. | Toshiba |
B. | Punjab National Bank |
C. | Epson |
D. | Sony |
Answer» C. Epson | |
737. |
Eat fresh. |
A. | Panera |
B. | Subway |
C. | Quiznos |
D. | Jimmy John's |
Answer» C. Quiznos | |
738. |
Full form of SEO is |
A. | Search engine optimization |
B. | Separate engaging order |
C. | Social engagement optimization |
D. | Social Engine operations |
Answer» B. Separate engaging order | |
739. |
The advertisement which believes in the ideology that good ads are good ads but bad ads are better_______ |
A. | Controversial advertisement |
B. | Public serving advertisement |
C. | High risk advertising |
D. | Low risk advertisement |
Answer» B. Public serving advertisement | |
740. |
Using authentic a fact is _______advertising. |
A. | Fear advertising |
B. | Plain folk advertising |
C. | Attack advertising |
D. | Evidence advertising |
Answer» E. | |
741. |
The motive to which an ad is directed, designed to stir a person toward goal the advertiser has set is known as |
A. | Appeal |
B. | Need |
C. | Demand |
D. | Desire |
Answer» B. Need | |
742. |
____ is known as approach of advertisement. |
A. | Appeal |
B. | Criticism |
C. | Persuasion |
D. | Gender bias |
Answer» B. Criticism | |
743. |
Who is the brand ambassador for "Provogue"? |
A. | M. S. Dhoni |
B. | Hritik Roshan |
C. | Sania Mirza |
D. | Kavita Krishnamurthy |
Answer» C. Sania Mirza | |
744. |
_______________ refers to the paid for messages that attempts to transfer symbols into commodities to increase the possibilities of its purchase. |
A. | Advertising |
B. | Popular Culture |
C. | Marketing |
D. | Consumerism |
Answer» B. Popular Culture | |
745. |
Sania Mirza and P.V. Sindhu in the advertising indicates that ____ in advertising. |
A. | Breaking stereotype |
B. | Successful women |
C. | Sportswomen |
D. | Working woman |
Answer» B. Successful women | |
746. |
It is difficult to evaluate the impact of advertising message as there is no immediate and accurate _______________ |
A. | Legal environment |
B. | Feedback mechanism |
C. | Convenient purchasing |
D. | Educative |
Answer» C. Convenient purchasing | |
747. |
Usually in Indian advertisement men are shown as __________ |
A. | Strong Independent |
B. | Dependent |
C. | Weak & Dependent |
D. | Submissive |
Answer» B. Dependent | |
748. |
Present day consumers are more inclined for |
A. | Brand image |
B. | Only product utility |
C. | Cheap products |
D. | Only imported goods |
Answer» B. Only product utility | |
749. |
What was the one major proposal of new industrial policy (1991)? |
A. | NRI will not be allowed for capital investment in India |
B. | FDI up to 51% to high priority sector |
C. | Import restrictions on technological know-how for 1 year |
D. | Abolition of Industrial licensing except for six industries |
Answer» E. | |
750. |
What was the one major proposal of the new industrial policy(1991)? |
A. | NRIS will not be allowed capital investment in India |
B. | Facility of FDI upto 5% in high priority industry |
C. | Import restrictions on technical knowhow for one year |
D. | Abolition of industrial licensing except six industries |
Answer» E. | |