

MCQOPTIONS
Saved Bookmarks
This section includes 876 Mcqs, each offering curated multiple-choice questions to sharpen your History knowledge and support exam preparation. Choose a topic below to get started.
601. |
The land of Kerala comprises the narrow coastal strip bounded by theWestern Ghats on the east and the Arabian Sea on the west in the ……………part of the Indian Peninsula. |
A. | northern |
B. | southern |
C. | eastern |
D. | western |
Answer» C. eastern | |
602. |
VAT was introduced to replace which tax? |
A. | Income tax |
B. | Sales tax |
C. | Custom duty |
D. | Excise tax |
Answer» C. Custom duty | |
603. |
Pinterest, Tumblr, Flickr, are the example of |
A. | Social Networking site |
B. | Display Advertising |
C. | Search Engine marketing |
D. | Mobile Advertising |
Answer» B. Display Advertising | |
604. |
Which of this is a factor for increased innovation and research? |
A. | Poor sales |
B. | Advertising |
C. | Discounts |
D. | Increased jobs |
Answer» C. Discounts | |
605. |
Which act has been enacted in place of MRTP Act? |
A. | Competition Act |
B. | Monopoly Act |
C. | Foreign Exchange Act |
D. | Licensing Act |
Answer» B. Monopoly Act | |
606. |
"Everyone's Invited or Its hard to Imagine" |
A. | AKAI |
B. | Samsung |
C. | Cisco Systems |
D. | Sprite |
Answer» C. Cisco Systems | |
607. |
A corporate unit may provide equipment for a famous sportsperson or sports team in exchange for ________ |
A. | Advertising |
B. | Brand Promotion |
C. | Brand Placement |
D. | Brand Management |
Answer» C. Brand Placement | |
608. |
Who is the brand ambassador for "Slice"? |
A. | Katrina Kaif |
B. | Hritik Roshan |
C. | Parineeti Chopra |
D. | Priyanka Chopra |
Answer» B. Hritik Roshan | |
609. |
In social marketing the Place element refers to: |
A. | Distribution system |
B. | Location |
C. | Destination of the event |
D. | Location of the company |
Answer» B. Location | |
610. |
Liberalisation does not include: |
A. | Removing trade barriers |
B. | Liberal policies |
C. | Introducing Quota system |
D. | Disinvestment |
Answer» D. Disinvestment | |
611. |
Which of the following is not an example of persuasive advertising? |
A. | Persuading customers to receive a sales call |
B. | Encouraging the customer to purchase now |
C. | Building brand preference |
D. | Explaining how the product works |
Answer» E. | |
612. |
"Slightly ahead of its time." |
A. | Youtube |
B. | The Daily Telegraph |
C. | Lehman Brothers |
D. | Panasonic |
Answer» E. | |
613. |
Industrial advertising is also known as____ advertising. |
A. | Business to consumer |
B. | Business to government |
C. | Business to dealers |
D. | Business to business |
Answer» E. | |
614. |
Advertisement is a mass communication. It addresses to masses and it’s a form of ____________________________ communication. |
A. | Personal |
B. | Non personal |
C. | Direct |
D. | Indirect |
Answer» C. Direct | |
615. |
Advertising is a form of.... intended to persuade an audience to purchase a product or services |
A. | Communication |
B. | Sales |
C. | Market Planning |
D. | Revenue Planning |
Answer» B. Sales | |
616. |
What is the primary goal of Social Marketing? |
A. | Financial Growth |
B. | Promotion |
C. | Brand Building |
D. | Social Good |
Answer» E. | |
617. |
"Sense and Simplicity" |
A. | PHILLIPS |
B. | Chevron Corporation |
C. | TCS AKAI |
D. | AKAI |
Answer» B. Chevron Corporation | |
618. |
____________ is one of the example campaigns of Industrial Advertising |
A. | Global India |
B. | Swachh Bharat |
C. | Vande Bharat |
D. | Skill India |
Answer» E. | |
619. |
Who is the brand ambassador for "Vivo"? |
A. | Alia Bhatt |
B. | Sara Ali Khan |
C. | Deepika Padukone |
D. | Kareena Kapoor Khan |
Answer» C. Deepika Padukone | |
620. |
Investment made by MNCs are termed as: |
A. | Indigenous investments |
B. | Foreign Investments |
C. | Entrepreneur’s investments |
D. | International Investments |
Answer» C. Entrepreneur’s investments | |
621. |
Digital media & advertising will overtake ____ |
A. | Broadcast advertising |
B. | Print advertising |
C. | Television advertising |
D. | Email advertising |
Answer» B. Print advertising | |
622. |
Attack advertising is also known as____ |
A. | Fear advertising |
B. | Negative advertising |
C. | Music advertising |
D. | Evidence advertising |
Answer» C. Music advertising | |
623. |
____________ Advertising is used mostly by Banks and financial Institutions. |
A. | Industry |
B. | Bank |
C. | Financial |
D. | Investment |
Answer» D. Investment | |
624. |
Betcha can't eat just one. |
A. | Lay's |
B. | Fritos |
C. | Doritos |
D. | Grippos |
Answer» B. Fritos | |
625. |
"Your Right Partner" |
A. | The Indian Express |
B. | Hewlett Packard |
C. | Barclays |
D. | Standard Chartered Bank |
Answer» E. | |
626. |
Emerging service sector contributed to creation of |
A. | Fashion |
B. | Jobs |
C. | Food choices |
D. | Educatioal choices |
Answer» C. Food choices | |
627. |
Cvd stands for ___ |
A. | Cultural value difference |
B. | Cultural value digitalisation |
C. | Control value difference |
D. | Control value digitalisation |
Answer» B. Cultural value digitalisation | |
628. |
Global advertising refers to ____ |
A. | Domestic advertising |
B. | Regional advertising |
C. | International advertising |
D. | National advertising |
Answer» D. National advertising | |
629. |
MNCs increase: |
A. | Competition |
B. | problems |
C. | Unemployment |
D. | inflation |
Answer» B. problems | |
630. |
"Obsessed with Quality since 1897." |
A. | Dr. Reddy'S Labotatories |
B. | Skoda |
C. | SBI DEBIT CARD |
D. | LG |
Answer» C. SBI DEBIT CARD | |
631. |
Who has launched a special Tendulkar edition of a drink to honour Tendulkar 100th century ? |
A. | CCD |
B. | Starbucks |
C. | Coca Cola |
D. | Frooti |
Answer» D. Frooti | |
632. |
Palmer opened the first American advertising agency at________ in 1850 |
A. | Pennsylvania |
B. | Philadelphia |
C. | San Fransisco |
D. | Pittsburgh |
Answer» C. San Fransisco | |
633. |
Like a good neighbor, ___________ is there. |
A. | Allstate |
B. | Prudential |
C. | Geiko |
D. | State Farm |
Answer» E. | |
634. |
All the offences under FEMA are considered as which of the following type? |
A. | Civil offence |
B. | Criminal offence |
C. | Cognizable |
D. | Non-cognizable |
Answer» B. Criminal offence | |
635. |
____are attractively decorated to draw attention of people. |
A. | Newspaper |
B. | Magazines |
C. | Personal Letters |
D. | Window Display |
Answer» E. | |
636. |
Full form of ASCI is |
A. | Advertising Standard Code of India |
B. | Advertising Self Council of India |
C. | Advertising Social Communication of India |
D. | Advertising Standards Council of India |
Answer» E. | |
637. |
"Marcom" stands for: |
A. | Marketing and Advertising Communication |
B. | Advertising and Marketing Communication |
C. | Media and Advertising Communication |
D. | Advertising and Media Communication |
Answer» C. Media and Advertising Communication | |
638. |
The advertisement like Gillet & old spice for males & santoor or fair & lovely for females are examples of ______ |
A. | Gender Bias. |
B. | Social |
C. | Moral. |
D. | Religious. |
Answer» B. Social | |
639. |
The stereotyping ads which shows , the older generation has memory loss ranging from mind to severe _________________ |
A. | Positive impact |
B. | Positive Portrayal |
C. | Negative Portrayal |
D. | Neutral Impact |
Answer» D. Neutral Impact | |
640. |
There are some things money can't buy, for everything else there's ______. |
A. | Visa |
B. | American Express |
C. | Mastercard |
D. | Discover |
Answer» D. Discover | |
641. |
How many P's are there in Social Marketing? |
A. | 7 |
B. | 10 |
C. | 8 |
D. | 9 |
Answer» E. | |
642. |
_____ is the example of Indian Government and Financial Advertising. |
A. | Life Insurance advertising |
B. | Health Insurance advertising |
C. | Pradhan Mantri Jan-Dhan Yojna |
D. | Home loan advertising |
Answer» D. Home loan advertising | |
643. |
Women in Advertising in India are portrayed as ______over the decades. |
A. | Successful woman and wife |
B. | Successful housewife and mother |
C. | traditional and stereo typical |
D. | a working woman and model |
Answer» D. a working woman and model | |
644. |
Who is the brand ambassador for "NOKIA"? |
A. | Sachin Tendulkar |
B. | Saif Ali Khan |
C. | SRK |
D. | Sania Mirza |
Answer» D. Sania Mirza | |
645. |
________ is the oral communication with potential buyers of a product with the intention of making a sale. |
A. | Personal Selling |
B. | Direct Marketing |
C. | Sales Promotion |
D. | Publicity |
Answer» B. Direct Marketing | |
646. |
Which trade and economy policy that advocates to replace foreign products with domestic products? |
A. | Domestic Substitution |
B. | National Substitution |
C. | Import Substitution |
D. | Export Substitution |
Answer» D. Export Substitution | |
647. |
Typical ad agency clients contain businesses and ________, non-profit organization and government agency. |
A. | Corporate Law |
B. | Companies |
C. | Companies Law |
D. | Corporation |
Answer» E. | |
648. |
Showcasing women _____in the advertising is highly criticized. |
A. | As a mother |
B. | Stereotype |
C. | As successful |
D. | As working woman |
Answer» C. As successful | |
649. |
The 2014 BJP campaign was effective, the slogan used was: |
A. | Acche Din aane wale hai |
B. | GaribiHatao |
C. | Modi Wave |
D. | Kamal aapkesaath |
Answer» B. GaribiHatao | |
650. |
Melt in your mouth, not in your hand. |
A. | Hersheys |
B. | M & M's |
C. | Reese's |
D. | Milky Way |
Answer» C. Reese's | |