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This section includes 1588 Mcqs, each offering curated multiple-choice questions to sharpen your Banking And Financial Awareness knowledge and support exam preparation. Choose a topic below to get started.
201. |
Sales forecasting involves? [SBI Ass. Clerk 2008] |
A. | Sales planning |
B. | Sales pricing |
C. | Distribution channels |
D. | Consumer tastes |
E. | All of these |
Answer» F. | |
202. |
One of the following is not a sales activity. Find the same ? [SBI Clerk 2009] |
A. | Identifying needs |
B. | Making a call |
C. | Presentation |
D. | Negotiation |
E. | After sales service |
Answer» E. After sales service | |
203. |
Conversion in sales language means ? [SBI Clerk 2009] |
A. | Converting buyer into a seller |
B. | Converting a seller into a buyer |
C. | Converting a prospect into a client |
D. | All of the above |
E. | None of these |
Answer» B. Converting a seller into a buyer | |
204. |
Leads provided by operation staff ? [SBI Clerk 2009] |
A. | Reference books |
B. | Leads provided by operation staff |
C. | Sales persons |
D. | Front office staff |
E. | Management |
Answer» C. Sales persons | |
205. |
To close a call" means ? [SBI Clerk 2012] |
A. | To look for new clients |
B. | Telemarketing |
C. | To clinch the sales deal |
D. | Online marketing |
E. | Indoor marketing |
Answer» D. Online marketing | |
206. |
A Lead" means ? [SBI Clerk 2012] |
A. | ATM usage |
B. | Product offering |
C. | Discount sales |
D. | a likely buyer |
E. | A type of credit card |
Answer» E. A type of credit card | |
207. |
A cold call" means ? [SBI Clerk 2012] |
A. | A futile exercise |
B. | Calls made in cold countries |
C. | Sales talk |
D. | Old product with new wrapping |
E. | Calls made without prior appointment |
Answer» B. Calls made in cold countries | |
208. |
Selling is ? [SBI Clerk 2012] |
A. | Same as Marketing |
B. | More than marketing |
C. | Offering discounts |
D. | A sub-function of marketing |
E. | Nothing to do with marketing |
Answer» E. Nothing to do with marketing | |
209. |
Market Information means ? |
A. | Knowledge level of DSA |
B. | Information about marketing staff |
C. | Information regarding share market |
D. | Knowledge of related market |
E. | Latest knowledge about technology progress |
Answer» E. Latest knowledge about technology progress | |
210. |
Which of the following is not required in a good salesperson? [SBI Ass. Clerk 2012] |
A. | Sympathetic approach |
B. | Good communication skills |
C. | Courteous nature |
D. | Persuasion Skills |
E. | Perseverance |
Answer» B. Good communication skills | |
211. |
Product planning means |
A. | the act of making out and supervising the search, screening, development and comer-cialisation of new products |
B. | innovation of company |
C. | Pricing |
D. | Selling |
E. | marketing |
Answer» B. innovation of company | |
212. |
In the case of such goods where consumer normally compares price, quality delivery, etc. are called [SBI Clerk 2008] |
A. | Shopping goods |
B. | Speciality goods |
C. | Staple goods |
D. | Derived demand |
E. | Luxury goods |
Answer» B. Speciality goods | |
213. |
Which of the following is the birth stage of product life cycle? |
A. | Research and development of price |
B. | Production development stage |
C. | Introduction stage |
D. | Production |
E. | All of the above |
Answer» C. Introduction stage | |
214. |
'PLC' stands for |
A. | Product Life Cycle |
B. | Product Life Cost |
C. | Product Long Cost |
D. | Price Long Cost |
E. | None of these |
Answer» E. None of these | |
215. |
Which of the following is not the product line policy? |
A. | Contraction of product mix |
B. | Development of new uses for existing products |
C. | Alteration of existing products |
D. | Costing |
E. | None of the above |
Answer» B. Development of new uses for existing products | |
216. |
What are the two by which a company can obtain new products? |
A. | New product development and acquisition |
B. | Market mix modification and research and development |
C. | Internal development and merger |
D. | Service development and product extension |
E. | Line extension and brand management |
Answer» B. Market mix modification and research and development | |
217. |
In introduction stage of 'PLC', |
A. | Advertisement is required |
B. | Sales promotion is required |
C. | research and development is required |
D. | Both (a) and (b) |
E. | None of the above |
Answer» E. None of the above | |
218. |
Which stage in the product life cycle normally lasts longer than other stages? |
A. | Maturity |
B. | Decline |
C. | Introduction |
D. | Phase in |
E. | Growth |
Answer» B. Decline | |
219. |
What are the major reasons for sales decline in the final stage of product life cycle? |
A. | Technological advances |
B. | Shifts in consumer tastes |
C. | Increased domestic and foreign competition |
D. | Both (a) and (b) |
E. | All of the above |
Answer» F. | |
220. |
In which of the following stages of PLC, costs become high and detrimental? |
A. | Introduction |
B. | Growth |
C. | Maturity |
D. | Decline |
E. | None of these |
Answer» E. None of these | |
221. |
Product deletion may be defined as |
A. | an immediate termination of the product |
B. | happening only with convenience items |
C. | happening only with costly items |
D. | Sometimes may be opposed by the management |
E. | None of the above |
Answer» E. None of the above | |
222. |
In which of the following stages of PLC, sales volume is at the peak? |
A. | Introduction stage |
B. | Maturity stage |
C. | Growth stage |
D. | Decline stage |
E. | Peak stage |
Answer» C. Growth stage | |
223. |
In which of the following stages of PLC, there is little or no competition in the market? |
A. | Introduction |
B. | Growth |
C. | Maturity |
D. | Decline |
E. | None of these |
Answer» B. Growth | |
224. |
Increasing profits will most likely occur at which stage of the PLC? |
A. | Introduction |
B. | Growth |
C. | Product development |
D. | Decline |
E. | Maturity |
Answer» C. Product development | |
225. |
The decline stage of PLC can also be termed as |
A. | Peak stage |
B. | saturation stage |
C. | Cut-off stage |
D. | break-even stage |
E. | None of these |
Answer» C. Cut-off stage | |
226. |
The importance of product life cycle includes |
A. | help in promotional decision |
B. | help in product control |
C. | facilitates sales forecasting |
D. | All of the above |
E. | None of the above |
Answer» E. None of the above | |
227. |
Price strategies become more mixed daring the ......... stage of the PLC. |
A. | maturity |
B. | growth |
C. | Introduction |
D. | decline |
E. | None of these |
Answer» B. growth | |
228. |
A phase out approach can be best described as |
A. | a decline of product |
B. | immediately dropping the product from the product mix |
C. | Stopping the production |
D. | development of new product |
E. | None of the above |
Answer» C. Stopping the production | |
229. |
Which of the following is/are major steps in the development of new product? |
A. | Test marketing |
B. | Business analysis |
C. | Idea generation |
D. | Screening |
E. | All of these |
Answer» F. | |
230. |
Electrical goods such as TVs, videos, stereo systems, etc. used for home entertainment are knows as [SBI Clerk 2012] |
A. | White goods |
B. | green goods |
C. | red goods |
D. | blue goods |
E. | brown goods |
Answer» F. | |
231. |
During which stage of new product development does the firm consider profitability? |
A. | Business analysis |
B. | Product development |
C. | Idea generation |
D. | Testing |
E. | None of the above |
Answer» B. Product development | |
232. |
In which of the following stages of the product life cycle, sale's growth starts to slow down? |
A. | Maturity stage |
B. | Growth stage |
C. | Decline stage |
D. | Introduction stage |
E. | None of these |
Answer» B. Growth stage | |
233. |
What are the two ways by which a company can obtain new products? |
A. | New product development and acquisition |
B. | Market mix modification and research and development. |
C. | Internal development and merger |
D. | Service development and product extension |
E. | Line extension and brand management |
Answer» E. Line extension and brand management | |
234. |
Which of the following is the feature of decline stage of the product life cycle? |
A. | A down turn in the market |
B. | Profit margins low |
C. | Severe competition |
D. | All of the above |
E. | None of the above |
Answer» E. None of the above | |
235. |
Which of the following is the alarming feature of maturity stage of the product life cycle? |
A. | Sales continue to grow |
B. | Costs continue to rise |
C. | Profits start to decline |
D. | All of the above |
E. | None of the above |
Answer» D. All of the above | |
236. |
The goods which are used for their production are called [SBI Clerk 2008] |
A. | durable goods |
B. | market goods |
C. | derived goods |
D. | consumer goods |
E. | Capital goods |
Answer» F. | |
237. |
Which of the following is the feature of growth stage of product life cycle? |
A. | Increase in sales |
B. | Reduced cost |
C. | Profit rises |
D. | All of these |
E. | None of these |
Answer» E. None of these | |
238. |
The stages of the product life cycle in chronological order is |
A. | Introduction, growth, maturity, decline |
B. | Introduction, growth, maturity, stagnation, decline |
C. | Introduction, maturity decline |
D. | Introduction, maturity, stagnation decline |
E. | All of the above |
Answer» C. Introduction, maturity decline | |
239. |
Which of the following is the feature of introduction stage of product life cycle? |
A. | Low sales |
B. | High production cost |
C. | Low profit |
D. | Few competitors |
E. | All of these |
Answer» F. | |
240. |
The product life cycle includes |
A. | introduction stage |
B. | growth stage |
C. | maturity stage |
D. | decline stage |
E. | All of these |
Answer» F. | |
241. |
According to whom, "The product life cycle is an attempt to recognise distinct stages in the sales history of the product"? |
A. | Arch Paton |
B. | Philip Kotler |
C. | Stanton |
D. | Bartle |
E. | None of these |
Answer» C. Stanton | |
242. |
Which of the following is the life span of product? |
A. | Product mix |
B. | Product life cycle |
C. | Product planning |
D. | Product development |
E. | None of these |
Answer» C. Product planning | |
243. |
Which among the following is not an example of convenience goods? [SBI Clerk 2008] |
A. | Tea |
B. | Coffee |
C. | Soap |
D. | Tooth paste |
E. | Umbrella in rainy season |
Answer» F. | |
244. |
Product development includes |
A. | guarantee and condition of the product |
B. | branding |
C. | packaging |
D. | Labeling |
E. | All of these |
Answer» F. | |
245. |
A fashion is always based on |
A. | Product or service pricing method |
B. | Some style |
C. | cost |
D. | brand |
E. | sales |
Answer» C. cost | |
246. |
Characteristics of introduction stage of PLC is |
A. | Lower demand |
B. | limited customer |
C. | Low growth rate in demand |
D. | All of the above |
E. | None of the above |
Answer» E. None of the above | |
247. |
In market skimming pricing strategy, |
A. | Initially price is high and is maintained high |
B. | Initially price is higher and then it is reduced |
C. | Initially price is lower and then it is increased |
D. | All of the above |
E. | None of the above |
Answer» C. Initially price is lower and then it is increased | |
248. |
If price is used to say something about the product other than in just economic terms, a pricing method is being used called |
A. | Psychological pricing |
B. | value-based pricing |
C. | segmented pricing |
D. | Promotional pricing |
E. | discount and allowance pricing |
Answer» B. value-based pricing | |
249. |
Price is a key element in the marketing mix because it relates directly to |
A. | the generation of total revenue |
B. | the size of the sales force |
C. | the speed of an exchange |
D. | brand image |
E. | quality controls |
Answer» B. the size of the sales force | |
250. |
Dell used ............ to enter in the personal computer market by selling high quality computer products through lower cost direct channels. |
A. | Market development pricing |
B. | Market penetration pricing |
C. | Market skimming pricing |
D. | Differentiation pricing |
E. | Both (a) and (b) |
Answer» C. Market skimming pricing | |