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This section includes 309 Mcqs, each offering curated multiple-choice questions to sharpen your Bachelor of Management Studies (BMS) knowledge and support exam preparation. Choose a topic below to get started.
| 201. |
How do the vast majority of services enter a foreign market? |
| A. | Exporting |
| B. | Importing |
| C. | Brokers |
| D. | Licensing, Franchising, or Direct Investment |
| Answer» E. | |
| 202. |
Exploring the strategic implications of global warming is best described as |
| A. | An external environmental analysis |
| B. | Scenario planning |
| C. | Futures forecasting |
| D. | A PESTLE analysis |
| Answer» C. Futures forecasting | |
| 203. |
Distribution channels vary depending on which of the following? |
| A. | Target market size |
| B. | Competition |
| C. | Available distribution intermediaries |
| D. | All of the above |
| Answer» E. | |
| 204. |
Which one is not an international organisation |
| A. | SAARC |
| B. | ASEM |
| C. | ASEAN |
| D. | CBDT |
| Answer» E. | |
| 205. |
When a measuring instrument is able to measure what it purports to, the instrument is |
| A. | Reliable |
| B. | Consistent |
| C. | Stable |
| D. | Valid |
| Answer» E. | |
| 206. |
Because of trade (and imports), inflation |
| A. | increases |
| B. | decreases |
| C. | moderates (X) |
| D. | disappears |
| Answer» D. disappears | |
| 207. |
This product is least likely to conform to the phenomenon described in IPLC. |
| A. | Typewriters |
| B. | Semiconductors |
| C. | Dishwashing machines |
| D. | Leather goods |
| Answer» E. | |
| 208. |
Marketing is not needed in |
| A. | socialist countries |
| B. | communist countries |
| C. | less developed countries |
| D. | marketing is needed in all countries |
| Answer» E. | |
| 209. |
This channel decision is related to the number of middlemen at a particular point or stepin the distribution channel. |
| A. | Channel length |
| B. | Channel width |
| C. | Number of channels |
| D. | none |
| Answer» C. Number of channels | |
| 210. |
This definition of MNC focuses on the number of countries in which the firm does business and the citizenship of corporate owners and top management. |
| A. | Structure |
| B. | Performance |
| C. | Behavior |
| D. | all |
| Answer» E. | |
| 211. |
ISO 9000 concerns the registration and certification of a manufacturer's ___________. |
| A. | Goods |
| B. | Services |
| C. | Quality systems |
| D. | MIS |
| Answer» D. MIS | |
| 212. |
What one of the following is not the advantage of MNCs to the host country |
| A. | Increase in social activities |
| B. | increase in economic activities |
| C. | Utilisation of natural resource |
| D. | R&D efforts enhanced. |
| Answer» B. increase in economic activities | |
| 213. |
Big multinational pharmaceutical firms try to exercise influence over the policy decisions made by government departments and regulatory agencies. Which of the following does not reflect how the companies try to exercise their influence? |
| A. | Lobbying political representatives in the legislative branch |
| B. | Ignoring their regulatory agencies |
| C. | Promising to increase their investment in R |
| Answer» C. Promising to increase their investment in R | |
| 214. |
This kind of company does not identify itself with a particular country and may even Preferto lose its national identity. |
| A. | ethnocentric |
| B. | polycentric |
| C. | geocentric (X) |
| D. | none of the above |
| Answer» D. none of the above | |
| 215. |
South Korea's chaeboland Japan's keiretsu are examples of |
| A. | Tariffs |
| B. | Nontariff barriers |
| C. | Private barriers |
| D. | Government barriers |
| Answer» D. Government barriers | |
| 216. |
For practical purposes, the difference between the concept of international marketing andthe concept of multinational marketing is |
| A. | Significant |
| B. | Insignificant |
| C. | Meaningful |
| D. | Adequate |
| Answer» C. Meaningful | |
| 217. |
This kind of orientation often results in duplication of effort among overseas subsidiaries. |
| A. | ethnocentricity |
| B. | polycentricity |
| C. | egocentricity |
| D. | none of the above |
| Answer» C. egocentricity | |
| 218. |
In countries with rapid inflation goods are often sold below their cost of replacement |
| A. | True |
| B. | False |
| C. | none |
| D. | all |
| Answer» B. False | |
| 219. |
Which one of the following is not a product attribute? |
| A. | Product quality |
| B. | Product feature |
| C. | Product price |
| D. | Product style & design |
| Answer» D. Product style & design | |
| 220. |
Three common techniques sales managers use to boost sales force morale that include the organizational climate, sales quotas and which one of the following is the third Technique? |
| A. | Positive incentives |
| B. | Positive thinking |
| C. | Positive recognition |
| D. | Positive feedback |
| Answer» E. | |
| 221. |
Which theory states that, lack of resources often helps countries to become competitive |
| A. | Competitive theory |
| B. | Porters Diamond Model |
| C. | Theory of Mercantilism |
| D. | Product life cycle theory |
| Answer» E. | |
| 222. |
South–South co-operation means — |
| A. | the flow of resources from one developing country to another |
| B. | increasing diplomatic relations among emerging economies |
| C. | increasing investment between developing countries |
| D. | rising trade between countries |
| Answer» B. increasing diplomatic relations among emerging economies | |
| 223. |
According to the textbook, international marketing is "the multinational process of planning and executing the conception, pricing, promotion, and distribution of ideas, good, and services to create exchanges that satisfy individual and organizational objectives." The definition fails to recognize |
| A. | Product |
| B. | Place |
| C. | Promotion |
| D. | All of the 4 Ps are recognized |
| Answer» E. | |
| 224. |
This type of trade barriers is easiest to deal with. |
| A. | Tariffs |
| B. | Nontariff barriers |
| C. | Private barriers |
| D. | International barriers |
| Answer» B. Nontariff barriers | |
| 225. |
Being a global organization means- |
| A. | Customizing the product range for each segment in part. |
| B. | Creating standardized products for homogeneous markets |
| C. | Creating both standardized and customized products |
| D. | Any of the above |
| Answer» D. Any of the above | |
| 226. |
U.S. television sets cannot be sold in other countries because of |
| A. | historical preference |
| B. | measurement standards |
| C. | product systems |
| D. | local use conditions |
| Answer» D. local use conditions | |
| 227. |
Which of the following industries is least likely to follow the conventional life-cycle model? |
| A. | Software development |
| B. | Coal mining |
| C. | Insurance broking |
| D. | Hairdressing |
| Answer» B. Coal mining | |
| 228. |
Compared to a protective tariff, a revenue tariff is |
| A. | Lower |
| B. | Higher |
| C. | About the same |
| D. | none |
| Answer» B. Higher | |
| 229. |
Which of the following is not a characteristic of Japan’s keiretsu system? |
| A. | cross ownership |
| B. | lack of bank's involvement |
| C. | product-market ties among members |
| D. | All of the above |
| Answer» E. | |
| 230. |
European and Japanese managers have been “thinking international” from the outset (beginning). |
| A. | True |
| B. | False |
| C. | none |
| D. | all |
| Answer» B. False | |
| 231. |
The freight forwarder does not specialize in |
| A. | Traffic operations |
| B. | Government export regulations |
| C. | Overseas import regulations |
| D. | Financing |
| Answer» E. | |
| 232. |
Pricing as an active instrument considers- |
| A. | Targeted return on profit |
| B. | Targeted market share |
| C. | Both of the above |
| D. | all |
| Answer» D. all | |
| 233. |
GATT's Subsidies Code prohibits the use of export subsidies on |
| A. | Nonprimary products |
| B. | Primary products |
| C. | Both primary and nonprimary products |
| D. | Neither nonprimary nor primary products |
| Answer» B. Primary products | |
| 234. |
______________ are a partnership of two or more companies that join forces to create aseparate legal entity. |
| A. | International Joint Ventures |
| B. | International Consortia |
| C. | Mergers and Acquisitions |
| D. | Co-Branding |
| Answer» B. International Consortia | |
| 235. |
Setting low prices to encourage initial product trial & to generate sales growth reflectswhich one of the following pricing methods- |
| A. | Penetration pricing |
| B. | Skimming pricing |
| C. | Competition based pricing |
| D. | Cost based pricing |
| Answer» B. Skimming pricing | |
| 236. |
These barriers are least transparent. |
| A. | Tariffs |
| B. | Nontariff barriers |
| C. | Government barriers |
| D. | Private barriers |
| Answer» E. | |
| 237. |
When a country permits an import of limited quantities at low rates of duty but Subjectsanexcess amount to a much higher rate, this kind of quota is used. |
| A. | absolute quota |
| B. | voluntary quota |
| C. | relative quota |
| D. | tariff quota |
| Answer» E. | |
| 238. |
This definition of MNC depends on the contribution of foreign operations in terms of earnings, sales, and assets. |
| A. | structure |
| B. | performance |
| C. | behavior |
| D. | none of the above |
| Answer» C. behavior | |
| 239. |
An association of ocean carriers which join to establish common rules with regard tofreight rates and shipping conditions is |
| A. | Conference line |
| B. | Independent line |
| C. | Tramp line |
| D. | Chartered line |
| Answer» B. Independent line | |
| 240. |
The world’s largest exporter of services is |
| A. | the United States |
| B. | Canada |
| C. | Belgium |
| D. | Japan |
| Answer» B. Canada | |
| 241. |
A product with a low-price image requires .....distribution. |
| A. | intensive |
| B. | selective |
| C. | exclusive |
| D. | all of the above |
| Answer» C. exclusive | |
| 242. |
Which of the following alternative market entry modes offers the least risk? |
| A. | Consortia |
| B. | Strategic International Alliance |
| C. | Contract Manufacturing |
| D. | Mergers and Acquisitions |
| Answer» D. Mergers and Acquisitions | |
| 243. |
Customers buy from stores & firms that offer the highest----- |
| A. | Level of customer satisfaction |
| B. | Value for money |
| C. | Customer perceived value |
| D. | all |
| Answer» B. Value for money | |
| 244. |
When compared to a trading company, an EMC |
| A. | Has more diverse product lines |
| B. | Is more likely to take ownership to merchandise |
| C. | Offers less services |
| D. | Is larger and better financed |
| Answer» D. Is larger and better financed | |
| 245. |
NAFTA is an example of |
| A. | Common Market |
| B. | Customers Union |
| C. | Economic Community |
| D. | Free Trade Area |
| Answer» E. | |
| 246. |
Select best description why international marketers focus on segmentation? |
| A. | To identify their similar need |
| B. | To identify their countries |
| C. | To identify their best location |
| D. | To identify their modern behavior |
| Answer» B. To identify their countries | |
| 247. |
In the Six Forces, the 'threat of new entrants' relates to: |
| A. | Barriers to entry |
| B. | Substitutes |
| C. | Switching costs |
| D. | Buyer power |
| Answer» E. | |
| 248. |
To U.S. students, French marketing is |
| A. | Domestic marketing |
| B. | Foreign marketing |
| C. | Comparative marketing |
| D. | International marketing |
| Answer» C. Comparative marketing | |
| 249. |
A ___________ is a tax-free enclave in which imported goods can be stored or processed. It is alsonot considered part of the country as far as import and other regulations are concerned |
| A. | Free trade zone |
| B. | Port storage centre |
| C. | Corporate housing unit |
| D. | Manufacturing den |
| Answer» B. Port storage centre | |
| 250. |
This kind of information is collected firsthand to answer specific, current researchquestions. |
| A. | Primary data |
| B. | Secondary data |
| C. | Selective data |
| D. | Relevant data |
| Answer» B. Secondary data | |