

MCQOPTIONS
Saved Bookmarks
1. |
The major environmental variables influencing EC purchasing are: |
A. | Price, brand, frequency of purchase, and tangibility. |
B. | Social, cultural, community, regulatory, political, and legal. |
C. | Age, gender, ethnicity, education, and lifestyle. |
D. | Price, social, cultural, ethnicity, and lifestyle. |
Answer» B. Social, cultural, community, regulatory, political, and legal. | |