MCQOPTIONS
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MCQOPTIONS
| 1. |
The 4Ps of marketing as defined by Philip Kottler are: |
| A. | Price, Product, Place, and Promotion |
| B. | Price, Performance, Place, and Promotion |
| C. | Price, Product, Place, and Positioning |
| D. | PR, Product, Place, and Person |
| Answer» B. Price, Performance, Place, and Promotion | |