Positioning by emphasising the special attributes and benefits of the – McqOptions

MCQOPTIONS

1.	Positioning by emphasising the special attributes and benefits of the product is known as ..
A.	Positioning by Product Attributes and Benefits
B.	Positioning by Brand Endorsement
C.	Positioning by use, Occasion and Time
D.	Positioning by Corporate Identity
Answer» B. Positioning by Brand Endorsement

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