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This section includes 249 Mcqs, each offering curated multiple-choice questions to sharpen your Bachelor of Sc in Computer Science FY knowledge and support exam preparation. Choose a topic below to get started.
101. |
Which of the following statements is TRUE about Introverts? |
A. | introverts have lower level of arousal than extraverts for the same stimulus. |
B. | introverts can become overstimulated. |
C. | introverts are more easily conditioned to emotional stimuli than those high in neuroticism. |
D. | introverts are more impulsive than extraverts. |
Answer» C. introverts are more easily conditioned to emotional stimuli than those high in neuroticism. | |
102. |
_________ experts will tell you that a well planned public relations campaign is often far more effective than advertising. |
A. | marketing. |
B. | planning. |
C. | advertising. |
D. | administrative. |
Answer» B. planning. | |
103. |
__________is the standard wording about a company that usually appears near the bottom of all company issued press releases. |
A. | boilerplate. |
B. | jump cut. |
C. | credit line. |
D. | by line. |
Answer» B. jump cut. | |
104. |
___________publicity is the publicity accompanying unplanned events. |
A. | spontaneous. |
B. | . grapevine. |
C. | corporate. |
D. | global. |
Answer» B. . grapevine. | |
105. |
A media relating to different market sectors for a product or service is called as_______. |
A. | vertical media. |
B. | horizontal media. |
C. | straight media. |
D. | diverted media. |
Answer» B. horizontal media. | |
106. |
A press release format designed for the online media world links, videos and pictures is called as_________. |
A. | social media release. |
B. | out door release. |
C. | web release. |
D. | club release. |
Answer» B. out door release. | |
107. |
The process of communicating an organization's point of view on issues or causes to political audiences like MP's and lobbying groups' is_________. |
A. | propaganda. |
B. | public opinion. |
C. | public affairs. |
D. | publicity. |
Answer» D. publicity. | |
108. |
A multi disciplinary approach which uses a number of marketing communications techniques in order to deliver a consistent set of messages is__________. |
A. | integrated campaign. |
B. | imc. |
C. | ad programs. |
D. | publicity. |
Answer» B. imc. | |
109. |
The following which is the four class model of PR__________. |
A. | press agentry/publicity. |
B. | one way asymmetrical model. |
C. | one way symmetrical model. |
D. | public model |
Answer» B. one way asymmetrical model. | |
110. |
Having a communications plan in place that can be effectively put in to action when something goes wrong for a company or organization is called__________. |
A. | crisis management. |
B. | resource management |
C. | plan management. |
D. | market management. |
Answer» B. resource management | |
111. |
PR for a corporation integrated as part of the company's strategic objectives is called as_________. |
A. | global communications. |
B. | integrated communications. |
C. | corporate communications. |
D. | international communications. |
Answer» D. international communications. | |
112. |
__________also known as online PR involves communications using the internet or new technology to communicate with stakeholders. |
A. | internet pr. |
B. | e-pr. |
C. | web pr. |
D. | ip pr. |
Answer» C. web pr. | |
113. |
_________is the measure of commitment in customer preferences, based on degree of satisfaction. |
A. | customer equity. |
B. | brand identity. |
C. | customer loyalty. |
D. | brand essence. |
Answer» D. brand essence. | |
114. |
__________is a defamation in a tangible medium like print, internet or broadcast. |
A. | slander. |
B. | libel. |
C. | propaganda. |
D. | publicity. |
Answer» C. propaganda. | |
115. |
According to William James High credibility, high word of mouth and news value are the features of_________. |
A. | public relations. |
B. | publicity. |
C. | advertising. |
D. | promotion. |
Answer» C. advertising. | |
116. |
Maslow viewed that motivated behaviour is |
A. | need related |
B. | a vector |
C. | a valence |
D. | an approach gradient |
Answer» B. a vector | |
117. |
All the following emotions are universal except |
A. | hopefulness |
B. | surprise |
C. | happiness |
D. | contempt |
Answer» B. surprise | |
118. |
The relative strength of the drives of hunger, thirst and sex have been studied experimentally in the white rat by |
A. | learning method |
B. | obstruction method |
C. | activity wheel |
D. | the choice and preference method |
Answer» C. activity wheel | |
119. |
According to Walter Cannon, |
A. | animals without a sympathetic nervous system can still experience emotion |
B. | animals without an amygdala cannot experience emotion |
C. | emotion can never be experienced until the body has time to react |
D. | the parasympathetic nervous system is responsible for the feeling of emotions |
Answer» B. animals without an amygdala cannot experience emotion | |
120. |
As motivation is closely related to effort, the emotion is related to |
A. | happiness |
B. | instinct |
C. | displacement behaviour |
D. | conflict |
Answer» B. instinct | |
121. |
The brain site most likely involved in fear is |
A. | midbrain |
B. | left hemisphere |
C. | right hemisphere |
D. | amygdala |
Answer» E. | |
122. |
Which theory holds that we are afraid because we run or are angry because we strike? |
A. | attribution |
B. | james-lange |
C. | cannon-bard |
D. | cognitive |
Answer» C. cannon-bard | |
123. |
Motivation can be understood as an interaction between |
A. | approach and avoidance gradient |
B. | wactor and valence |
C. | life space and approach gradient |
D. | arousal and effort |
Answer» E. | |
124. |
Individual's life goal is |
A. | social motive |
B. | biological motive |
C. | personal motive |
D. | an instinct |
Answer» D. an instinct | |
125. |
Gregariousness is a/ an |
A. | social motive |
B. | biological motive |
C. | psychological motive |
D. | personal motive |
Answer» B. biological motive | |
126. |
Social needs activate the organism to |
A. | provide for physiological deficits |
B. | seek pleasure |
C. | avoid pain |
D. | gain status and recognition |
Answer» E. | |
127. |
The author of the Hierarchical theory of motivation is |
A. | o.h. mowrer |
B. | mcclelland |
C. | j.w. atkinson |
D. | a.h. maslow |
Answer» E. | |
128. |
Relatively high levels of physiological arousal would most likely interfere with effectively |
A. | enjoying a television football game |
B. | solving a crossword puzzle |
C. | washing dishes |
D. | riding a bicycle |
Answer» C. washing dishes | |
129. |
People from differewnt cultures can recognize which facial expressions? |
A. | fear |
B. | anger |
C. | disgust |
D. | all of these |
Answer» E. | |
130. |
Both the terms 'emotion' and 'motivation' came from the same Latin root |
A. | movement |
B. | move |
C. | moment |
D. | movere |
Answer» E. | |
131. |
The ______ is the set of perceptions and beliefs that you have about yourself, including your nature, your personal qualities and your typical behaviour. |
A. | actualizing tendency |
B. | conditional positive regard |
C. | self- concept |
D. | unconditional positive regard |
Answer» D. unconditional positive regard | |
132. |
Allport's idea that the traits around which someone organizes their life are called _____ traits. |
A. | cardinal |
B. | secondary |
C. | central |
D. | source |
Answer» B. secondary | |
133. |
If you were to kick the dog after a hard day at office, you would be using |
A. | displacement |
B. | projection |
C. | reaction formation |
D. | rationalization |
Answer» B. projection | |
134. |
A relatively stable, enduring predisposition to consistently behave in a certain way |
A. | trait |
B. | surface trait |
C. | self- concept |
D. | actualizing tendency |
Answer» B. surface trait | |
135. |
The Neo-Freudians include |
A. | hans eyesenck, karen horney, albert bandura |
B. | carl rogers, sigmund freud, alfred adler |
C. | carl jung, karen horney, alfred adler |
D. | alfred adler, albert bandura |
Answer» D. alfred adler, albert bandura | |
136. |
Self- report inventories are ______ test, while projective tests are more ____ |
A. | vague; clear |
B. | subjective; objective |
C. | objective; subjective |
D. | difficult; easy |
Answer» D. difficult; easy | |
137. |
Proponents of trait theory include |
A. | karen horney, albert bandura |
B. | raymond cattell, hans eyesenck |
C. | alfred adler, raymond cattell |
D. | hans eyesenck, albert bandura |
Answer» C. alfred adler, raymond cattell | |
138. |
A model proposed by Albert Bandura that explains human functioning and personality as caused by the interaction of behavioural, cognitive and environmental factors |
A. | reciprocal determinism |
B. | self-efficacy |
C. | trait theory |
D. | sublimination |
Answer» B. self-efficacy | |
139. |
Personality characteristics or attributes that can easily be inferred from observable behaviour are |
A. | traits |
B. | source traits |
C. | surface traits |
D. | self-concepts |
Answer» D. self-concepts | |
140. |
A trait of personality that identifies extraversion, neuroticism, agreeableness, conscientiousness and openness to experience as the fundamental building blocks of personailty is |
A. | five factor model |
B. | 16 personality factors |
C. | surface trait model |
D. | source trait model |
Answer» B. 16 personality factors | |
141. |
People who rate high on the personality trait of ____ tend to be upbeat, optimistic and sociable. |
A. | introversion |
B. | neuroticism |
C. | extraversion |
D. | agreeableness |
Answer» D. agreeableness | |
142. |
The attribution of one's own unacceptable urges or qualities to others |
A. | regression |
B. | repression |
C. | projection |
D. | denial |
Answer» D. denial | |
143. |
The id, ego and superego can be best characterized as |
A. | part of neocortex |
B. | located in the occipital lobe |
C. | systems that make up personality |
D. | none of the above |
Answer» D. none of the above | |
144. |
Eyesenck originally developed ___, a highly researched factor theory of personality. |
A. | interpersonal trait model |
B. | sixteen factor model |
C. | three factor model |
D. | big five |
Answer» D. big five | |
145. |
Albert Bandura was a proponent of which perspective of personality? |
A. | psychoanalytic |
B. | social cognitive |
C. | behaviourist |
D. | humanistic |
Answer» C. behaviourist | |
146. |
Personality trait model that researches three factors: extraversion, neuroticism and psychoticism, is called |
A. | eyesenck\s trait model |
B. | myers-briggs type indication |
C. | cattell\s 16 pf |
D. | big five |
Answer» B. myers-briggs type indication | |
147. |
What is the trait approach to personality? |
A. | assumes that people are motivated by unconscious emotional conflicts |
B. | assumes that each individual has stable personality characteristics |
C. | assumes that people\s thoughts and beliefs are central to personality |
D. | assumes that people are motivated by conflicts originating in childhood |
Answer» C. assumes that people\s thoughts and beliefs are central to personality | |
148. |
According to William Sheldon's theory of Personality, which one best describes a person who is sensitive and intellectual? |
A. | conservative |
B. | endomorph |
C. | mesomorph |
D. | ectomorph |
Answer» E. | |
149. |
Psychologists seek to understand Rob's personality through his thoughts, beliefs and their impact on his behaviour in certain situations. This is known as |
A. | trait approach |
B. | humanistic approach |
C. | cognitive approach |
D. | psychoanalytic approach |
Answer» D. psychoanalytic approach | |
150. |
In the Big Five personality dimensions, behaviours such as speaking fluently, displaying ambition, and exhibiting a high degree of intelligence is |
A. | agreeableness |
B. | openness |
C. | extraversion |
D. | conscientiousness |
Answer» E. | |