MCQOPTIONS
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MCQOPTIONS
This section includes 628 Mcqs, each offering curated multiple-choice questions to sharpen your Company QA knowledge and support exam preparation. Choose a topic below to get started.
| 1. |
……..is a computer crime in which criminal breaks into a computer system forexploring details of information etc. |
| A. | hacking |
| B. | spoofing |
| C. | eavesdropping |
| D. | phishing |
| Answer» B. spoofing | |
| 2. |
………………is an electronic file that uniquely identifies individuals and websites on the internet and enables secure confidential communications. |
| A. | digital signature |
| B. | digital certificates |
| C. | secure electronic transactions |
| D. | none of these. |
| Answer» C. secure electronic transactions | |
| 3. |
…………….can be used to minimize the risk of security breaches or viruses. |
| A. | firewall |
| B. | backups |
| C. | encryption |
| D. | digital signature |
| Answer» B. backups | |
| 4. |
The private content of a transaction, if unprotected can be intercepted when itgoes through the route over the internet is called…….. |
| A. | spoofing |
| B. | unauthorized disclosure |
| C. | eavesdropping |
| D. | phishing |
| Answer» D. phishing | |
| 5. |
A competitor or an unhappy customer can alter a website so that it refusesservices to potential clients. This is known as ……….. |
| A. | unauthorized action |
| B. | unauthorized disclosure |
| C. | eavesdropping |
| D. | phishing |
| Answer» B. unauthorized disclosure | |
| 6. |
………………. Is a specialized form of online identity theft. |
| A. | spoofing |
| B. | unauthorized disclosure |
| C. | eavesdropping |
| D. | phishing |
| Answer» E. | |
| 7. |
When information about transactions is transmitted in transparent way hackerscan catch the transmissions to obtain customers sensitive information. This is known as……….. |
| A. | spoofing |
| B. | unauthorized disclosure |
| C. | eavesdropping |
| D. | phishing |
| Answer» C. eavesdropping | |
| 8. |
……………….involves some one masquerading as someone else. |
| A. | spoofing |
| B. | unauthorized action |
| C. | eavesdropping |
| D. | phishing |
| Answer» B. unauthorized action | |
| 9. |
A computer based system that facilitates the transfer of money or the processingof financial transactions between two financial institutions the same day or over night is……… |
| A. | etb |
| B. | eft |
| C. | e-cash |
| D. | e-money |
| Answer» C. e-cash | |
| 10. |
EFT means |
| A. | electronic fund transfer |
| B. | efficient fund transfer |
| C. | eligible fund transfer |
| D. | none of these |
| Answer» B. efficient fund transfer | |
| 11. |
The financial exchange that takes place online between buyers and sellers isknown as |
| A. | e-branding |
| B. | e-marketing |
| C. | e-advertisement |
| D. | e-payment system |
| Answer» E. | |
| 12. |
…………………is not an e-payment media. |
| A. | credit card |
| B. | debit card |
| C. | electronic cheque |
| D. | wallet |
| Answer» E. | |
| 13. |
……………is online identity theft. |
| A. | eavesdropping |
| B. | phishing |
| C. | spoofing |
| D. | none of these |
| Answer» C. spoofing | |
| 14. |
An electronic file that uniquely identifies individuals and websites on the internetand enables secure, confidential communications. |
| A. | digital signature |
| B. | digital certificates |
| C. | encryption |
| D. | firewalls |
| Answer» C. encryption | |
| 15. |
A security tool to verify the authenticity of the message and claimed identity ofthe sender and to verify the message integrity is |
| A. | encryption |
| B. | firewalls |
| C. | digital certificates |
| D. | digital signature |
| Answer» E. | |
| 16. |
A financial instrument which can be used more than once to borrow money or buygoods and services on credit is …..… |
| A. | debit card |
| B. | credit card |
| C. | smart card |
| D. | none of these |
| Answer» C. smart card | |
| 17. |
…is a low cost communication tool that can be easily tested, refined and rolledout. |
| A. | opt- in- e-mail |
| B. | i- tv |
| C. | i- radio |
| D. | i-kiosks |
| Answer» B. i- tv | |
| 18. |
………………can be defined as convergence of branding, informationdissemination and sales transactions all in one place. |
| A. | e-advertising |
| B. | e-branding |
| C. | e-commerce |
| D. | e-marketing |
| Answer» B. e-branding | |
| 19. |
Which of the following is importance of e-marketing? |
| A. | sell |
| B. | serve |
| C. | sizzle |
| D. | all of these |
| Answer» E. | |
| 20. |
Utilizing electronic medium in everyday business activities is known as |
| A. | e-marketing |
| B. | e-business |
| C. | e-commerce |
| D. | none of these. |
| Answer» C. e-commerce | |
| 21. |
Which of the following is not an element of Social marketing mix? |
| A. | product |
| B. | price |
| C. | distribution |
| D. | people |
| Answer» E. | |
| 22. |
A product with the …………… is a green product. |
| A. | ecomark |
| B. | agmark |
| C. | isi mark |
| D. | none of these |
| Answer» B. agmark | |
| 23. |
…………………….. is the marketing of products that are regarded to be safe forthe environment. |
| A. | green marketing |
| B. | social marketing |
| C. | gaimatias marketing |
| D. | none of these |
| Answer» B. social marketing | |
| 24. |
Marketing to babies in the womb is …………….marketing. |
| A. | galimatias |
| B. | viral |
| C. | guerilla |
| D. | morph |
| Answer» B. viral | |
| 25. |
An airline working with a tour operator or a hotel group is an exampleof………….marketing |
| A. | partnership |
| B. | viral |
| C. | guerilla |
| D. | morph |
| Answer» B. viral | |
| 26. |
Under ……………marketing every customer is treated as unique. |
| A. | word of mouth |
| B. | viral |
| C. | guerilla |
| D. | one-on-one |
| Answer» E. | |
| 27. |
In Japan …………………….marketing is known as ‘Kuchikomi’. |
| A. | word of mouth |
| B. | viral |
| C. | guerilla |
| D. | morph |
| Answer» B. viral | |
| 28. |
The basic objective behind the ………………………… is to add value to theproduct significantly for winning the customers’ loyalty. |
| A. | event marketing |
| B. | morph marketing |
| C. | guerilla marketing |
| D. | none of these |
| Answer» C. guerilla marketing | |
| 29. |
………………... is also called ambush marketing. |
| A. | event marketing |
| B. | morph marketing |
| C. | guerilla marketing |
| D. | none of these |
| Answer» B. morph marketing | |
| 30. |
……………. Is a strategy of entering into an unreceptive or blocked country and practices marketing by using economic, psychological, political and publicrelation skills etc in that country. |
| A. | de marketing |
| B. | meta marketing |
| C. | mass marketing |
| D. | mega marketing |
| Answer» E. | |
| 31. |
Which of the following is not responsible for the emergence of relationshipmarketing? |
| A. | growth of service economy |
| B. | rapid technological advancement |
| C. | an increase in the level of customer awareness and education |
| D. | changing role of woman. |
| Answer» E. | |
| 32. |
Which of the following involves targeting bulk purchasers and offering themspecial benefits and privileges? |
| A. | frequency marketing |
| B. | event marketing |
| C. | viral marketing |
| D. | none of these |
| Answer» B. event marketing | |
| 33. |
Which of the following is known as market aggregation? |
| A. | demarketing |
| B. | meta marketing |
| C. | mass marketing |
| D. | mega marketing |
| Answer» D. mega marketing | |
| 34. |
……………………….was first used by Eugene J Kelly. |
| A. | demarketing |
| B. | meta marketing |
| C. | mass marketing |
| D. | mega marketing |
| Answer» C. mass marketing | |
| 35. |
Which of the following is not a services? |
| A. | hospital |
| B. | banking |
| C. | insurance |
| D. | none of these |
| Answer» E. | |
| 36. |
Which of the following is not a characteristic of service marketing? |
| A. | intangibility |
| B. | separability |
| C. | heterogeneity |
| D. | perishability |
| Answer» C. heterogeneity | |
| 37. |
Medical treatment with ayurvedic massage is an example of |
| A. | pure tangible good |
| B. | hybrid |
| C. | pure service |
| D. | none of these |
| Answer» D. none of these | |
| 38. |
………………………..refers to the way a service provider and his employeesanticipate what the customers want and provide them before they ask for service to make them delighted and surprised. |
| A. | proactiveness |
| B. | productivity |
| C. | professionalization |
| D. | none of these |
| Answer» B. productivity | |
| 39. |
Services are ……………… |
| A. | intangible |
| B. | perishable |
| C. | both a & b |
| D. | none of these |
| Answer» B. perishable | |
| 40. |
Smaller companies tying up with leading companies to distribute through itsnetwork is known as ………………. Distribution. |
| A. | syndicated |
| B. | selective |
| C. | exclusive |
| D. | intensive |
| Answer» B. selective | |
| 41. |
……………………distribution system can be used to penetrate the rural market. |
| A. | satellite |
| B. | selective |
| C. | exclusive |
| D. | intensive |
| Answer» B. selective | |
| 42. |
……………………pricing means assigning a low price tag for a product andproviding the benefits of low-cost mass production to the customers. |
| A. | cost plus |
| B. | value |
| C. | power price points |
| D. | penetration |
| Answer» C. power price points | |
| 43. |
Price points of Re1, Rs 2,3,4 etc are used for FMCG brands is known as ……………pricing |
| A. | cost plus |
| B. | value |
| C. | power price points |
| D. | penetration |
| Answer» D. penetration | |
| 44. |
Introducing a product at low price and increasing the price once the brandsucceeds is known as …………. Pricing. |
| A. | penetration |
| B. | skimming |
| C. | going rate |
| D. | none of these |
| Answer» B. skimming | |
| 45. |
Profiling the rural market is a part of ………………stage of rural marketingstrategy. |
| A. | planning |
| B. | execution |
| C. | feedback |
| D. | none of these |
| Answer» B. execution | |
| 46. |
Goods are sold in small packets in ………….markets. |
| A. | urban |
| B. | rural |
| C. | world |
| D. | none of these |
| Answer» C. world | |
| 47. |
Moderate quality products are preferred by ……………consumers. |
| A. | urban |
| B. | rural |
| C. | educated |
| D. | none of these |
| Answer» C. educated | |
| 48. |
Blue revolution refers to |
| A. | aquaculture |
| B. | milk |
| C. | poultry |
| D. | none of these |
| Answer» B. milk | |
| 49. |
White revolution refers to |
| A. | aquaculture |
| B. | milk |
| C. | poultry |
| D. | none of these |
| Answer» C. poultry | |
| 50. |
Permanent rural market with continuous trading activity is called…… |
| A. | regular periodic market |
| B. | seasonal market |
| C. | daily market |
| D. | rural market. |
| Answer» D. rural market. | |