Which of the following costs is most likely associated with the commercialization stage of newproduct development?

Question

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paying groups of target consumers for product feedback

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identifying target markets

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developing a prototype of the product

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building or renting a manufacturing facility

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determining the product's planned price, distribution, and marketing budget

1.	Which of the following costs is most likely associated with the commercialization stage of newproduct development?
A.	identifying target markets
B.	developing a prototype of the product
C.	building or renting a manufacturing facility
D.	paying groups of target consumers for product feedback
E.	determining the product's planned price, distribution, and marketing budget
Answer» D. paying groups of target consumers for product feedback

Discussion