The major purpose of test marketing is to provide management with the information needed to make a final decision about ________.

whether to launch the new product

how to develop a market strategy

how long to compete in the market

The major purpose of test marketing is to provide management with the

1.	The major purpose of test marketing is to provide management with the information needed to make a final decision about ________.
A.	whether to launch the new product
B.	which market to compete in
C.	how to develop a market strategy
D.	how long to compete in the market
E.	how to compete in the market
Answer» B. which market to compete in