If a rubber ball consistently bounces back $$\frac{{2}}{{3}}$$ of the height from which it is dropped, what fraction of its original height will the ball bounce after being dropped and bounced four times without being stopped?

• A. $\frac{{16}}{{81}}$$
• B. $\frac{{16}}{{27}}$$
• C. $\frac{{4}}{{9}}$$
• D. $\frac{{37}}{{81}}$$