MCQOPTIONS
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MCQOPTIONS
This section includes 7 Mcqs, each offering curated multiple-choice questions to sharpen your Uncategorized topics knowledge and support exam preparation. Choose a topic below to get started.
| 1. |
The step of personal selling process in which the sales person learns about potential buyer before making a call for sale is classified as |
| A. | pre-approach |
| B. | sales nomination |
| C. | qualifying |
| D. | prospecting |
| E. | one of the above |
| Answer» B. sales nomination | |
| 2. |
Marketing is a ______________ function of transferring goods from producers to consumers. |
| A. | Systematic. |
| B. | Commercial. |
| C. | Management. |
| D. | Economic. |
| E. | one of the above |
| Answer» C. Management. | |
| 3. |
Which of the following is not a key function that intermediaries play in completing transactions? |
| A. | financing |
| B. | negotiation |
| C. | negotiation |
| D. | promotion |
| E. | one of the above |
| Answer» B. negotiation | |
| 4. |
Direct marketing refers to a communication between the ______________ and ______________ directly. |
| A. | Seller and the buyer. |
| B. | Firm and suppliers |
| C. | Society and target market. |
| D. | price and service. |
| E. | one of the above |
| Answer» B. Firm and suppliers | |
| 5. |
Ensuring the availability of the products and services as and when required by the customers is ______________ utility. |
| A. | Time. |
| B. | Place. |
| C. | Form. |
| D. | Profession |
| E. | one of the above |
| Answer» B. Place. | |
| 6. |
To reduce inventory management costs, many companies use a system called ________, which involves carrying only small inventories of parts or merchandise, often only enough for a few days of operation. |
| A. | limited inventory logistics |
| B. | reduction-inventory management |
| C. | economic order quantity |
| D. | just-in-time logistics |
| E. | one of the above |
| Answer» E. one of the above | |
| 7. |
_________ suits best when the producer intends to maintain control on the service level offered by the resellers. |
| A. | Exclusive distribution |
| B. | Selective distribution |
| C. | Intensive distribution |
| D. | None of the above |
| E. | one of the above |
| Answer» B. Selective distribution | |