Explore topic-wise MCQs in Testing Subject.

This section includes 657 Mcqs, each offering curated multiple-choice questions to sharpen your Testing Subject knowledge and support exam preparation. Choose a topic below to get started.

1.

Sales forecasting involves?                                                                                        [SBI Ass. Clerk 2008]

A. Sales planning   
B. Sales pricing
C. Distribution channels  
D.     Consumer tastes
E. All of these   
Answer» F.
Discussion
2.

One of the following is not a sales activity. Find the same ?                                                      [SBI Clerk 2009]

A. Identifying needs      
B. Making a call
C. Presentation            
D. Negotiation
E. After sales service       
Answer» E. After sales service       
Discussion
3.

Conversion in sales language means ? [SBI Clerk 2009]

A. Converting buyer into a seller
B. Converting a seller into a buyer
C. Converting a prospect into a client
D. All of the above       
E. None of these  
Answer» B. Converting a seller into a buyer
Discussion
4.

Leads provided by operation staff ? [SBI Clerk 2009]

A. Reference books       
B. Leads provided by operation staff
C. Sales persons
D. Front office staff
E. Management  
Answer» C. Sales persons
Discussion
5.

To close a call" means ?                                                                                                       [SBI Clerk 2012]

A. To look for new clients
B. Telemarketing
C. To clinch the sales deal  
D. Online marketing
E. Indoor marketing    
Answer» D. Online marketing
Discussion
6.

A Lead" means ?                                                                                                                 [SBI Clerk 2012]

A. ATM usage 
B. Product offering
C. Discount sales          
D. a likely buyer
E. A type of credit card  
Answer» E. A type of credit card  
Discussion
7.

A cold call" means ?                                                                                                            [SBI Clerk 2012]

A. A futile exercise
B. Calls made in cold countries
C. Sales talk
D. Old product with new wrapping
E. Calls made without prior appointment 
Answer» B. Calls made in cold countries
Discussion
8.

Selling is ?                                                                                                                          [SBI Clerk 2012]

A. Same as Marketing   
B. More than marketing
C. Offering discounts
D. A sub-function of marketing
E. Nothing to do with marketing  
Answer» E. Nothing to do with marketing  
Discussion
9.

Market Information means ?

A. Knowledge level of DSA
B. Information about marketing staff
C. Information regarding share market
D. Knowledge of related market
E. Latest knowledge about technology progress 
Answer» E. Latest knowledge about technology progress 
Discussion
10.

Which of the following is not required in a good salesperson?                                           [SBI Ass. Clerk 2012]

A. Sympathetic approach
B. Good communication skills
C. Courteous nature      
D. Persuasion Skills
E. Perseverance        
Answer» B. Good communication skills
Discussion
11.

Product planning means

A.  the act of making out and supervising the search, screening, development and comer-cialisation of new products
B.  innovation of company
C.  Pricing
D.  Selling
E.  marketing
Answer» B.  innovation of company
Discussion
12.

In the case of such goods where consumer normally compares price, quality delivery, etc. are called [SBI Clerk 2008]

A.  Shopping goods            
B.  Speciality goods
C.  Staple goods                
D.  Derived demand
E.  Luxury goods
Answer» B.  Speciality goods
Discussion
13.

Which of the following is the birth stage of product life cycle?

A.  Research and development of price
B.  Production development stage
C.  Introduction stage
D.  Production
E.  All of the above
Answer» C.  Introduction stage
Discussion
14.

'PLC' stands for

A.  Product Life Cycle        
B.  Product Life Cost
C.  Product Long Cost        
D.  Price Long Cost
E.  None of these
Answer» E.  None of these
Discussion
15.

Which of the following is not the product line policy?

A.  Contraction of product mix
B.  Development of new uses for existing products
C.  Alteration of existing products
D.  Costing
E.  None of the above
Answer» B.  Development of new uses for existing products
Discussion
16.

What are the two by which a company can obtain new products?

A.  New product development and acquisition
B.  Market mix modification and research and development
C.  Internal development and merger
D.  Service development and product extension
E.  Line extension and brand management
Answer» B.  Market mix modification and research and development
Discussion
17.

In introduction stage of 'PLC',

A.  Advertisement is required
B.  Sales promotion is required
C.  research and development is required
D.  Both (a) and (b)
E.  None of the above
Answer» E.  None of the above
Discussion
18.

Which stage in the product life cycle normally lasts longer than other stages?

A.  Maturity         
B.  Decline
C.  Introduction                 
D.  Phase in
E.  Growth
Answer» B.  Decline
Discussion
19.

What are the major reasons for sales decline in the final stage of product life cycle?

A.  Technological advances
B.  Shifts in consumer tastes
C.  Increased domestic and foreign competition
D.  Both (a) and (b)
E.  All of the above
Answer» F.
Discussion
20.

In which of the following stages of PLC, costs become high and detrimental?

A.  Introduction                 
B.  Growth
C.  Maturity         
D.  Decline
E.  None of these
Answer» E.  None of these
Discussion
21.

Product deletion may be defined as

A.  an immediate termination of the product
B.  happening only with convenience items
C.  happening only with costly items
D.  Sometimes may be opposed by the management
E.  None of the above
Answer» E.  None of the above
Discussion
22.

In which of the following stages of PLC, sales volume is at the peak?

A.  Introduction stage         
B.  Maturity stage
C.  Growth stage                
D.  Decline stage
E.  Peak stage
Answer» C.  Growth stage                
Discussion
23.

In which of the following stages of PLC, there is little or no competition in the market?

A.  Introduction                 
B.  Growth
C.  Maturity         
D.  Decline
E.  None of these
Answer» B.  Growth
Discussion
24.

Increasing profits will most likely occur at which stage of the PLC?

A.  Introduction                 
B.  Growth
C.  Product development     
D.  Decline
E.  Maturity
Answer» C.  Product development     
Discussion
25.

The decline stage of PLC can also be termed as

A.  Peak stage                   
B.  saturation stage
C.  Cut-off stage                
D.  break-even stage
E.  None of these
Answer» C.  Cut-off stage                
Discussion
26.

The importance of product life cycle includes

A.  help in promotional decision
B.  help in product control
C.  facilitates sales forecasting
D.  All of the above
E.  None of the above
Answer» E.  None of the above
Discussion
27.

Price strategies become more mixed daring the  ......... stage of the PLC.

A.  maturity           
B.  growth
C.  Introduction                 
D.  decline
E.  None of these
Answer» B.  growth
Discussion
28.

A phase out approach can be best described as

A.  a decline of product
B.  immediately dropping the product from the product mix
C.  Stopping the production
D.  development of new product
E.  None of the above
Answer» C.  Stopping the production
Discussion
29.

Which of the following is/are major steps in the development of new product?

A.  Test marketing              
B.  Business analysis
C.  Idea generation             
D.  Screening
E.  All of these
Answer» F.
Discussion
30.

Electrical goods such as TVs, videos, stereo systems, etc. used for home entertainment are knows as [SBI Clerk 2012]

A.  White goods                 
B.  green goods
C.  red goods                     
D.  blue goods
E.  brown goods
Answer» F.
Discussion
31.

During which stage of new product development does the firm consider profitability?

A.  Business analysis          
B.  Product development
C.  Idea generation
D.  Testing
E.  None of the above
Answer» B.  Product development
Discussion
32.

In which of the following stages of the product life cycle, sale's growth starts to slow down?

A.  Maturity stage              
B.  Growth stage
C.  Decline stage                
D.  Introduction stage
E.  None of these
Answer» B.  Growth stage
Discussion
33.

What are the two ways by which a company can obtain new products?

A.  New product development and acquisition
B.  Market mix modification and research and development.
C.  Internal development and merger
D.  Service development and product extension
E.  Line extension and brand management
Answer» E.  Line extension and brand management
Discussion
34.

Which of the following is the feature of decline stage of the product life cycle?

A.  A down turn in the market
B.  Profit margins low
C.  Severe competition
D.  All of the above
E.  None of the above
Answer» E.  None of the above
Discussion
35.

Which of the following is the alarming feature of maturity stage of the product life cycle?

A.  Sales continue to grow
B.  Costs continue to rise
C.  Profits start to decline
D.  All of the above
E.  None of the above
Answer» D.  All of the above
Discussion
36.

The goods which are used for their production are called                                     [SBI Clerk 2008]

A.  durable goods               
B.  market goods
C.  derived goods               
D.  consumer goods
E.  Capital goods
Answer» F.
Discussion
37.

Which of the following is the feature of growth stage of product life cycle?

A.  Increase in sales            
B.  Reduced cost
C.  Profit rises                    
D.  All of these
E.  None of these
Answer» E.  None of these
Discussion
38.

The stages of the product life cycle in chronological order is

A.  Introduction, growth, maturity, decline
B.  Introduction, growth, maturity, stagnation, decline
C.  Introduction, maturity decline
D.  Introduction, maturity, stagnation decline
E.  All of the above
Answer» C.  Introduction, maturity decline
Discussion
39.

Which of the following is the feature of introduction stage of product life cycle?

A.  Low sales                     
B.  High production cost
C.  Low profit         
D.  Few competitors
E.  All of these
Answer» F.
Discussion
40.

The product life cycle includes

A.  introduction stage          
B.  growth stage
C.  maturity stage              
D.  decline stage
E.  All of these
Answer» F.
Discussion
41.

According to whom, "The product life cycle is an attempt to recognise distinct stages in the sales history of the product"?

A.  Arch Paton                  
B.  Philip Kotler
C.  Stanton          
D.  Bartle
E.  None of these
Answer» C.  Stanton          
Discussion
42.

Which of the following is the life span of product?

A.  Product mix                 
B.  Product life cycle
C.  Product planning           
D.  Product development
E.  None of these
Answer» C.  Product planning           
Discussion
43.

Which among the following is not an example of convenience goods?                 [SBI Clerk 2008]

A.  Tea
B.  Coffee
C.  Soap               
D.  Tooth paste
E.  Umbrella in rainy season
Answer» F.
Discussion
44.

Product development includes

A.  guarantee and condition of the product
B.  branding                      
C.  packaging
D.  Labeling                      
E.  All of these
Answer» F.
Discussion
45.

A fashion is always based on

A.  Product or service pricing method
B.  Some style                   
C.  cost
D.  brand              
E.  sales
Answer» C.  cost
Discussion
46.

Characteristics of introduction stage of PLC is

A.  Lower demand 
B.  limited customer
C.  Low growth rate in demand
D.  All of the above
E.  None of the above
Answer» E.  None of the above
Discussion
47.

In market skimming pricing strategy,

A.  Initially price is high and is maintained high
B.  Initially price is higher and then it is reduced
C.  Initially price is lower and then it is increased
D.  All of the above
E.  None of the above
Answer» C.  Initially price is lower and then it is increased
Discussion
48.

If price is used to say something about the product other than in just economic terms, a pricing method is being used called

A.  Psychological pricing
B.  value-based pricing
C.  segmented pricing
D.  Promotional pricing
E.  discount and allowance pricing
Answer» B.  value-based pricing
Discussion
49.

Price is a key element in the marketing mix because it relates directly to

A.  the generation of total revenue
B.  the size of the sales force
C.  the speed of an exchange
D.  brand image
E.  quality controls
Answer» B.  the size of the sales force
Discussion
50.

Dell used ............ to enter in the personal computer market by selling high quality computer products through lower cost direct channels.

A.  Market development pricing
B.  Market penetration pricing
C.  Market skimming pricing
D.  Differentiation pricing
E.  Both (a) and (b)
Answer» C.  Market skimming pricing
Discussion