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This section includes 2331 Mcqs, each offering curated multiple-choice questions to sharpen your UGC-NET knowledge and support exam preparation. Choose a topic below to get started.
301. |
What are the objectives of personal selling? |
A. | Distinguish the various phase of selling process. |
B. | Close a sale |
C. | Know how to deal with buyer |
D. | All of these |
Answer» E. | |
302. |
Which of the following elements is NOT used for determining the size of a sales force inthe workload method? |
A. | Number of salespeople. |
B. | Number of customers. |
C. | Length of an average call. |
D. | Number of years in sales experience |
Answer» E. | |
303. |
______ is business sell lists of prospects. |
A. | Cold canvassing |
B. | Company sources |
C. | External referral agencies |
D. | Published directories |
Answer» D. Published directories | |
304. |
Which of the following is NOT one of the major factors affecting how compensation isstructured for a sales force? |
A. | wage level in relation to salespeople in other organizations in the industry |
B. | salesperson's individual wage |
C. | wage structure for the sales force |
D. | number of new customers in each sales territory |
Answer» E. | |
305. |
Which type of e-commerce focuses on consumers dealing with each others? ( |
A. | B2B |
B. | B2C |
C. | C2B |
D. | C2C |
Answer» E. | |
306. |
………………..are maintained by accounting department sales organization. These recordsare made of salesmen’s reports. |
A. | Sales records |
B. | Sales reports |
C. | Sales analysis |
D. | None of the above |
Answer» B. Sales reports | |
307. |
One of the objective of sales organization is …………. |
A. | To build team work |
B. | To maintain co-relation |
C. | To increase managerial efficiency |
D. | None of the above |
Answer» D. None of the above | |
308. |
Which of the following are the way of approach? |
A. | Phone |
B. | |
C. | In person |
D. | All of the above |
Answer» E. | |
309. |
………….of the following are the steps of traditional selling strategy? |
A. | Prospective |
B. | Qualifying |
C. | Approach |
D. | All of the above. |
Answer» E. | |
310. |
What is the purpose of alliances created by travel companies? |
A. | Reduce purchasing cost |
B. | Increase sales |
C. | both a and b |
D. | None of a and b |
Answer» D. None of a and b | |
311. |
The selling concept by which sellers and buyers come in direct contact is |
A. | Sales promotion |
B. | Personal selling |
C. | Public relation |
D. | Promotion mix |
Answer» C. Public relation | |
312. |
Which of the following provides the backbone of marketing? |
A. | Sales forecasting |
B. | Profit forecasting |
C. | Market targeting |
D. | Market segmentation |
Answer» B. Profit forecasting | |
313. |
According to ………………sales management includes recruitment, selection, training, motivation, supervision on the urork, and evaluation of performance of sales force. |
A. | Rachman & Romane |
B. | B.R.Canfield |
C. | Hampton & Zubin |
D. | American marketing Association |
Answer» B. B.R.Canfield | |
314. |
The organization is headed by the managing director who has reporting to him linemanagers called ……………. |
A. | Reginal Manager |
B. | Deputy Manager |
C. | Head of the department |
D. | None of the above |
Answer» B. Deputy Manager | |
315. |
In an organization ………………..is also very useful when technically complex products are inthe process to sell. |
A. | Individual selling approach |
B. | Group selling approach |
C. | Team based selling approach |
D. | None of the above |
Answer» D. None of the above | |
316. |
________ facilitate sales to established accounts, they do not actually sell, per se, butrather leave the selling to the key account personnel or the consultative sales personnel. |
A. | Sales support |
B. | Key account seller |
C. | Delivery seller |
D. | New business seller |
Answer» D. New business seller | |
317. |
What P stands for? |
A. | response or the internal response tendency, that is, the act of Purchasing a brand or patronizing a supplier |
B. | predisposition or the inward response tendency, that is, force of habit |
C. | present drive level |
D. | “incentive potential,” that is, the value of the product or its potential Satisfaction to the buyer |
Answer» C. present drive level | |
318. |
Sales management is discipline of …………….benefits a company and its customers receivefrom the efforts of its sales force. |
A. | Minimizing |
B. | Maximizing |
C. | Controlling |
D. | None of the above |
Answer» C. Controlling | |
319. |
Which of the following is NOT an example of behavioral measures used to evaluatesalespeople? |
A. | assessment of salesperson's attitude and attention to customers |
B. | product knowledge and selling and communication skills |
C. | appearance and professional demeanor |
D. | accounts generated and profit achieved |
Answer» E. | |
320. |
What is the next step after “Need and Problem identification” in personal selling process? |
A. | The opening |
B. | Presentation and demonstration |
C. | Dealing with objectives |
D. | Negotiation |
Answer» C. Dealing with objectives | |
321. |
A sale forces organization that assigns each salesperson to a geographical territory in which that salespersons have to sell the company's full line is |
A. | Product sales force |
B. | Customer sales force |
C. | Complex structure |
D. | Territorial sales force |
Answer» E. | |
322. |
A distribution channel moves goods and services from producers to consumers. It overcomes the major time, place, and ………….gaps that separate goods and services from those who would use them. |
A. | possession |
B. | profit |
C. | image |
D. | psychological |
Answer» B. profit | |
323. |
Makers of televisions, cameras, tires, furniture, and major appliances normally use whichof the following distribution channel forms? |
A. | direct marketing channel |
B. | indirect marketing channel |
C. | horizontal channel |
D. | synthetic channel |
Answer» C. horizontal channel | |
324. |
Transporting and storing goods is part of which of the following marketing channelfunctions? |
A. | negotiation |
B. | physical distribution |
C. | contact |
D. | matching |
Answer» C. contact | |
325. |
While developing ________________________ salesperson must know about thecharacteristics desired of the salespeople by buyers. |
A. | Presentation skills |
B. | Selling skills |
C. | Personal selling skills |
D. | Marketing skills |
Answer» D. Marketing skills | |
326. |
Purchase process if differentiated by a mental sequence of events that goes on inprospects mind is |
A. | AIDA |
B. | Buying formula theory |
C. | Selling theory |
D. | Marketing theory |
Answer» C. Selling theory | |
327. |
Use of positive approach, seek out hidden objections, ask the buyer for clarifications andobjections is ______________ |
A. | Approach |
B. | Pre-approach |
C. | Handling objections |
D. | Prospecting and qualifying |
Answer» D. Prospecting and qualifying | |
328. |
_________________ is product reliability, after-sales service and delivery supported by penalty clauses so that the buyer can claim the cost if something go wrong during the given period by the salesperson. |
A. | Demonstration |
B. | Guarantees |
C. | Trail orders |
D. | Reference selling |
Answer» C. Trail orders | |
329. |
The amin objective of sales management are ……………… |
A. | Decrease in profits and continuous growth |
B. | Increase in profits and stagnant growth |
C. | Increase in profits and continuous growth |
D. | Decrease in profits and stagnant growth |
Answer» D. Decrease in profits and stagnant growth | |
330. |
Which among the following is not any stage of personal selling process? |
A. | The opening |
B. | Need and problem identification |
C. | Selling the product |
D. | Negotiation |
Answer» D. Negotiation | |
331. |
…………….is set for an individual salesperson, geographical areas, product lines ordistributive outlet or for any one or more of these on combination. |
A. | Past sales |
B. | Sales volumes quotas |
C. | None of the above |
D. | Total market estimates |
Answer» C. None of the above | |
332. |
Benchmark' means |
A. | Sales performance measurement |
B. | Marks given to salesperson |
C. | Appraisal |
D. | Standard values for comparison |
Answer» E. | |
333. |
Which is a level that is found amongst sales managers? |
A. | Coordinator |
B. | CEO |
C. | District Manager |
D. | Regional President |
Answer» D. Regional President | |
334. |
………………….organization is extensively used in similar firms are those dealing in a narrowproduct line, or selling in a limited geographic area. |
A. | Line organization |
B. | Sales department |
C. | Management |
D. | Joint venture companies |
Answer» B. Sales department | |
335. |
___________________ reduces risk because they prove the benefits of the product. |
A. | Demonstration |
B. | Guarantees |
C. | Trail orders |
D. | Reference selling |
Answer» B. Guarantees | |
336. |
One of the long term objectives of forecasting is to provide………… |
A. | Long term production |
B. | Plant capacity |
C. | Labour |
D. | Short term production |
Answer» D. Short term production | |
337. |
________ is realizing upon making the call that the information needs to be reassessed. |
A. | Needs assessment |
B. | Sales pipeline |
C. | Adaptive selling |
D. | Pre-approach |
Answer» D. Pre-approach | |
338. |
________ is with there is a buying center,team selling and the use of total qualitymanagement. |
A. | Integration of marketing |
B. | Integrating of production and sales |
C. | Significant teamwork |
D. | Customers and the planning process |
Answer» D. Customers and the planning process | |
339. |
What is the final step of traditional selling strategy? |
A. | Following-up |
B. | Closing the sales |
C. | Approach |
D. | Pre approach. |
Answer» B. Closing the sales | |
340. |
Company XYZ is a manufacture of motors and pumps employs regional salesperson to sellits product to wholesaler and cities is an example of |
A. | Public relation |
B. | Personal selling |
C. | Promotion mix |
D. | Trade promotion |
Answer» C. Promotion mix | |
341. |
The … …………….organization is the basic form of sales organization. |
A. | Line sales |
B. | Credit sales |
C. | Credit purchase |
D. | Co-operative societies |
Answer» B. Credit sales | |
342. |
Asking referrals from the customers, reward proper scouting, identifying good leads frombad ones is _______________ step of personal marketing. |
A. | Approach |
B. | Handling objections |
C. | Pre-approach |
D. | Prospecting and qualifying |
Answer» E. | |
343. |
The type of forecasting is selected on the basis of |
A. | Degree of accuracy |
B. | Availability of data |
C. | Time horizon |
D. | All of the above |
Answer» E. | |
344. |
Which among the following is a type of cue in “Behavioral Theory Equation” in personalselling? |
A. | No triggering cues |
B. | Triggering cues |
C. | Information cues |
D. | All of these |
Answer» E. | |
345. |
Sales department helps the organization in increasing ………………… |
A. | Raw material Purchase |
B. | Decision making |
C. | Credit sales |
D. | Sales Volume |
Answer» E. | |
346. |
Sales management achieves personal selling objectives through …………… |
A. | Personal Selling Strategy |
B. | Interpersonal selling strategy |
C. | Selling strategy |
D. | None of the above |
Answer» B. Interpersonal selling strategy | |
347. |
………….is the fundamental guiding principle of sales management. |
A. | Customer delight |
B. | Customer orientation |
C. | Client satisfacation |
D. | None of the above |
Answer» B. Customer orientation | |
348. |
Macro forecasting is concerned with forecasting markets in |
A. | Fragmentation |
B. | Segmentation |
C. | Totality |
D. | Partiality |
Answer» D. Partiality | |
349. |
What is the next step after “closing the sale” in personal selling process? |
A. | The opening |
B. | Need and problem identification |
C. | Closing the sale |
D. | Follow up |
Answer» E. | |
350. |
A…………is a systematic and comprehensive appraisal of the total selling operation. It appraises integration of the individual inputs to the personal selling efforts and identifies and evaluates assumption underlying the sales operation. |
A. | Organization report |
B. | Sales Audit |
C. | Organization forecast |
D. | Sales report |
Answer» C. Organization forecast | |