The process of adding a higher priced prestigious, product to the exis – McqOptions

MCQOPTIONS

1.	The process of adding a higher priced prestigious, product to the existing line of lower pricedproducts is known as ‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐.
A.	Trading down
B.	Product differentiation
C.	Trading up
D.	Product simplification.
Answer» D. Product simplification.

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