MCQOPTIONS
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| 1. |
‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐ segmentation classifies consumers on the basis of age, sex, income andoccupation. |
| A. | Psychological |
| B. | Geographic |
| C. | Demographic |
| D. | Behavioral. |
| Answer» D. Behavioral. | |