

MCQOPTIONS
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1. |
In ‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐ segmentation , buyers are divided into different groups on the basis of life style orpersonality and values. |
A. | Geographic |
B. | Demographic |
C. | Psychographic |
D. | Behavioral. |
Answer» D. Behavioral. | |