(i) Dum Lagaa Ke Haisha, a low-budget film, with the help of positive word -of-mouth publicity managed to collect Rs. 30 crore at the box office.(ii) Big budget and big names were earlier considered essential for the success of a movie in India.(iii) With faster word of mouth thanks to the networked social media that has changed.(iv) On the strength of good content, many films are getting success through word-of-mouth publicity.

(i) Dum Lagaa Ke Haisha, a low-budget film, with the help of positive

1.	(i) Dum Lagaa Ke Haisha, a low-budget film, with the help of positive word -of-mouth publicity managed to collect Rs. 30 crore at the box office. (ii) Big budget and big names were earlier considered essential for the success of a movie in India. (iii) With faster word of mouth thanks to the networked social media that has changed. (iv) On the strength of good content, many films are getting success through word-of-mouth publicity.
A.	(ii) (iii) (iv) (i)
B.	(ii) (i) (iii) (iv)
C.	(iv) (iii) (ii) (i)
D.	(iv) (iii) (i) (ii)
Answer» B. (ii) (i) (iii) (iv)

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